For the fourth time in four years, Peacock has raised its prices.
The Select plan, which has ads and doesn’t include sports, movies, or Peacock originals, went from $8/month to $9/month. The monthly fee for the standard ad plan (Premium) went from $11/month to $13/month, and the ad-free plan (Premium Plus) went from $17/month to $20/month. Annual pricing, as previously, offers 12 months for the price of 10 months.
Peacock’s previous price hike was in July 2025, when the middle tier (with ads) went from $8/month to $11/month, and the ad-free plan increased from $14 to $17. Peacock also raised prices in July 2024 and August 2023. NBCUniversal launched the service in 2020.
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E cá estamos nós com mais uma oferta do Apple TV para que novos assinantes (e ex-assinantes qualificados) tenham a oportunidade de testar o serviço por um mês gratuitamente.
Embora esse tipo de iniciativa pinte ocasionalmente sem uma causa especial, a oferta parece estar vinculada a uma ação com o game de futebol da EA Sports FC Mobile (ainda que não seja necessário ter qualquer vínculo com o jogo para resgatar o teste).
A página faz menção aos jogos da Major League Soccer (MLS), que passaram a ser contemplados por padrão no serviço da Apple (ou seja, sem custos adicionais) a partir deste ano, fruto de um acordo estabelecido entre a liga estadunidense e a Maçã em 2022. A notícia chegou na mesma época em que se descobriu que o acordo entre as partes seguirá até 2029, três anos antes da previsão original de encerramento do contrato — em 2032.
No mês passado, a Electronic Arts chegou a anunciar uma parceria com a Maçã relacionada ao Desafio de Habilidades All-Star e à Partida All-Star da MLS — eventos ocorridos nos dias 28 e 29 de julho, respectivamente. Embora essas datas já tenham obviamente passado, a oferta continuará de pé até 31 de dezembro de 2026, o que significa que usuários ainda têm mais algum tempo para iniciar o teste.
Caso você nunca tenha utilizado o streaming da Apple (ou mesmo se você já foi assinante no passado), vale checar a disponibilidade do teste, que pode ser resgatado clicando aqui.
O Apple TV está disponível no aplicativo Apple TV em mais de 100 países e regiões, seja em iPhones, iPads, Apple TVs, Macs, dispositivos Android, smart TVs ou online — além de também estar em aparelhos como Roku, Amazon Fire TV, Chromecast com Google TV, consoles PlayStation e Xbox. O serviço custa R$29,90 por mês, com um período de teste gratuito de 7 dias. Por tempo limitado, quem comprar e ativar um novo iPhone, iPad, Apple TV ou Mac ganha 3 meses do Apple TV. Ele também faz parte do pacote de assinaturas da empresa, o Apple One.
NOTA DE TRANSPARÊNCIA: O MacMagazine recebe uma pequena comissão sobre vendas concluídas por meio de links deste post, mas você, como consumidor, não paga nada mais pelos produtos/serviços usando os nossos links de afiliado.
Um dos retornos de série mais aguardados do ano, a quarta temporada de “Ted Lasso” vem rendendo bons frutos para o Apple TV — mais precisamente, batendo recordes de audiência nos Estados Unidos.
Segundo dados da Nielsen fornecidos pela Apple, a estreia da nova temporada foi visualizada por 296,6 milhões de minutos entre 4 e 5 de agosto. No dia 5, a série foi a mais assistida no país, sendo visualizada por mais de 200 milhões de minutos.
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A Maçã também revelou que esses números representam o maior lançamento de todos os tempos de seu serviço de streaming, ultrapassando produções de sucesso como “Ruptura” (“Severance”) e “Pluribus”.
Conforme destacado pelo Deadline, é possível que “Ted Lasso” entre no Top 10 das séries mais assistidas no streaming na semana da estreia — mas isso dependerá de quanto os espectadores também se engajarem com episódios antigos.
O Apple TV está disponível no aplicativo Apple TV em mais de 100 países e regiões, seja em iPhones, iPads, Apple TVs, Macs, dispositivos Android, smart TVs ou online — além de também estar em aparelhos como Roku, Amazon Fire TV, Chromecast com Google TV, consoles PlayStation e Xbox. O serviço custa R$29,90 por mês, com um período de teste gratuito de 7 dias. Por tempo limitado, quem comprar e ativar um novo iPhone, iPad, Apple TV ou Mac ganha 3 meses do Apple TV. Ele também faz parte do pacote de assinaturas da empresa, o Apple One.
NOTA DE TRANSPARÊNCIA: O MacMagazine recebe uma pequena comissão sobre vendas concluídas por meio de links deste post, mas você, como consumidor, não paga nada mais pelos produtos/serviços usando os nossos links de afiliado.
The Shards is now streaming on Hulu for US viewers and Disney+ internationally, as it adapts Bret Easton Ellis' novel of the same name.
In my The Shards review, I was pleased to note that it was a welcome return to form for Ryan Murphy. I was also impressed by how well he adapts the source material into a sexy, glamorous yet dangerous TV series.
If you're here, you're wondering when the next episodes will stream. Much like the two episode premiere, we also get two episodes this week.
Here's what you need to know about the release of The Shards episodes 3 and 4.
For US viewers, both The Shards episodes 3 and 4 will drop on Wednesday, August 12 at 6pm PT/ 9pm ET.
Here's when you can stream the new episodes in other countries.
After this week's double bill, episodes of The Shards will premiere on a weekly basis until the finale on Wednesday, September 9. We do have another double bill coming up too, which is good news for those who don't like to wait.
For dates as well as the episode titles for the upcoming The Shards releases, take a look below.
"I big, I punch," is probably the most effective and concise way of summing up the last three seasons of Reacher on Prime Video. Alan Ritchson's titular hero has slammed, drop-kicked, and battered his way through three separate stories to date, but Reacher season 4 has something new to offer.
Instead of honing in on Reacher's past or personal vendettas, our eight new episodes are ones of political espionage. Adapting the Lee Child novel Gone Tomorrow, he instead becomes embroiled in a CIA conspiracy after suspecting a woman on a New York City subway train is actually a suicide bomber. It's drama that makes you think, for the first time ever in this franchise.
It's a big tonal swing, and probably a risk that the crime drama needed to take four seasons in — but that doesn't mean it's completely paid off. In a nutshell, getting to the bottom of a big city political scandal has never made me yearn for the small-town days of seasons gone by more.
Clearly, this is part of Reacher's big-picture thinking. Seasons 1 and 3 were based in more rural locations, with seasons 2 and 4 respectively based in New York and Philadelphia. We already know that Reacher season 5 will be set in Oklahoma (like the novel Make Me), and I'm desperate to get there.
Does Reacher really have the chops to dig deeper into its punchy action? Probably not. I doubt we'll see the show stray back into these waters again, and there's good reason why.
If the line "Oh no, I got it wrong!" is your signal to the audience that a dramatic twist is about to take place, then you're likely in over your head. This dialogue passes Reacher's lips halfway through season 4, with our bullish hero a fish out of water, scrambling through a plot that's much bigger than he could ever properly cope with.
On the one hand, I like that this level of insecurity humanizes Reacher more. There's always been more to him than just being muscle and meat hooks in a T-shirt, but now he's able to put his money where his mouth is. Selflessness, understanding, and the ability to be vulnerable flow out of Reacher abundantly in a way it never could have before, and I appreciate that.
However, let's not do this kind of storyline again. Our overarching threat is simultaneously too complicated to fully sink your teeth into and too mundane to actually bother caring about it. The armchair detectives among us will work out who is the 'villain' underpinning Reacher's latest disaster in a matter of seconds, and between season 4's beginning and end, you'll need a notepad and pen to keep up.
I think that an obstacle hidden in plain sight is the fact that Reacher himself doesn't have the same gravitas in a city as he does in a town. Plop him in the centre of Georgia, and he'll obviously scare the crap out of everyone around him. But in New York and Washington, D.C., he's a mere fly in the ointment. Add in a subpar storyline, and Reacher season 4 isn't exactly making its mark in an already oversaturated genre.
But let's stop being a Debbie Downer... It's clobbering time! For surface-level viewing, Reacher season 4 is ticking every box you'd expect after its last three seasons, and that makes for some satisfying weekly viewing.
The secret weapon, however, is its supporting cast, which may just be my favorite of all we've had to date. New additions Tamara Green (Sydelle Noel), Jacob Merrick (Christopher Rodriguez-Marquette), and Russell Plum (Kevin Weisman) are Reacher's unlikely gang of allies, and the uneasy friendships that develop between them are the relationships that you're really rooting for.
Together, the awesome foursome drive the excitement of the piece, and help us paper over anything that isn't really gelling together in the story itself. We're desperate for them to break the rules and stick two metaphorical fingers up at authority, and they routinely indulge us. Best of all, our trio of newcomers pulls out all of Reacher's caring traits that we're desperate to see, even if they all make a few bad decisions along the way.
Without giving anything away, there are definitely some distasteful tones bubbling underneath the surface, particularly around how the story approaches sex work and, well, women in general. But hey, who cares when Reacher is going to punch something and take his shirt off, huh?
Reacher season 4 begins airing on Prime Video from August 12.
Spotify has fallen short on the AI transparency front compared to some of the other best music streaming services, with users pining for a fix — and now the platform is taking its biggest step yet towards combatting AI slop.
The streaming giant announced today (August 11) the arrival of new AI Persona tags, which are designed to differentiate human artists from ones that are AI-generated. Spotify says these tags will roll out to mobile in mid-September, and will appear in an artist’s profile banner, ‘About’ section, in Search, and in song rows in playlists.
Once they become available, users can be safe in the knowledge that the artists they’re listening to haven’t been generated by AI. Spotify added that artists with AI Persona tags will be excluded from all personalized recommendations by default, ensuring that your music-discovery regime remains uninfected by slop.
Though AI Persona tags won’t roll out for another month or so, Spotify says artists can already disclose if their profile is AI-generated. If an artist declares this, a tag reading ‘AI Persona’ will appear next to their name. ‘We hope artists will be transparent, so we are giving them the opportunity to disclose,’ the service shared in its announcement — but it’s not putting all its trust into self-disclosure.
Instead, Spotify says it will take matters into its own hands if need be, and will conduct reviews of profiles where it thinks an artist’s images have been created using generative AI to imitate a lifelike persona. If Spotify detects that an artist profile might be AI-generated, it will display a tag that reads ‘Likely AI Persona’, and the artist will be notified and given the option to self-disclose or appeal.
It’s taken Spotify a long time to catch up to the likes of Deezer when it comes to improving its transparency on AI-generated music. Deezer was the first major audio streaming service to roll out tags that explicitly say if a track has been AI-generated, and recently its Head of Research told us why we need AI filters more than ever.
Spotify’s own AI Persona tags mark a big shift for the platform, and will certainly improve the user experience by giving listeners more peace of mind. However, Spotify’s feature comes with an important caveat.
AI Persona tags are just one of the ways Spotify has been working towards improving transparency for users. Verified by Spotify was launched a few months back — this is a certification feature that shows if an artist is legitimate, but it’s not as watertight as we’d hoped it would be.
Additionally, Spotify’s SongDNA gives listeners a comprehensive overview of the creatives behind their favorite songs, while AI Credits give artists the opportunity to share where and how they’ve used AI in their music production. It’s not as upfront as Deezer’s methods, but the measures are in place nonetheless, and AI Persona tags are the cherry on top.
That said, AI Persona tags target an artist’s public image, not how the music was made, which could present some issues, as it still leaves room for AI-generated music to slip its way onto the platform.
If Spotify detects that an artist is human-presenting, how are we to know that artist won’t upload AI-generated music to their profile? There’s nothing stopping that artist from publishing slop, because Spotify reviews their name, imagery, and public identity, not the music they upload.
It’s a tricky one, because while Spotify has measures in place that evaluate music and artist image respectively, it doesn’t have a comprehensive tool that reviews both components simultaneously, which again isn’t as upfront as Deezer.
As far as AI-generated content in Spotify goes, I’ve been one of the lucky ones who hasn’t encountered this issue. Because my love for physical media and radio impacts what I listen to on Spotify, I suspect that my algorithm has been trained enough to push AI slop out of my recommendations.
I do think that on top of my streaming habits, Spotify’s anti-AI music measures have helped to keep the fence up and block out unwanted songs to a certain extent — I just wish its approach to tagging was a bit more robust.
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