Meet the 43 leaders and accomplishments that exemplified excellence across the industry over the last 12 months
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Widow’s Bay has turned its first season into one of the most decorated comedy debuts in Emmy history, collecting 14 awards at the 78th Primetime Emmy Awards and giving Apple TV its biggest awards performance for a single series this year.
The comedy-horror series won Outstanding Comedy Series alongside major acting, writing, directing, casting, cinematography, music, production design, and sound honors. Its 14 victories also set a record for the most Emmy wins by a comedy series in a single season, surpassing the benchmark established by The Studio a year earlier.
The sweep came after Widow’s Bay entered the awards cycle with 19 nominations. Apple finished the 2026 Emmys with 29 awards overall, with Widow’s Bay accounting for nearly half of the total.
Matthew Rhys won Outstanding Lead Actor in a Comedy Series for his performance as Mayor Tom Loftis, the well-intentioned but frequently overwhelmed leader of a remote New England island community.
Kate O’Flynn won Outstanding Supporting Actress in a Comedy Series, while Stephen Root took Outstanding Supporting Actor. Betty Gilpin had already secured Outstanding Guest Actress during the Creative Arts Emmys.
Creator Katie Dippold won Outstanding Writing for a Comedy Series for the premiere episode, while Hiro Murai received Outstanding Directing for a Comedy Series. The Television Academy also recognized Murai as the first Asian director to win the comedy directing category.
Those awards gave the show victories across nearly every major creative discipline involved in building the series. Widow’s Bay also received Emmys for production design, casting, cinematography, original dramatic score, music supervision, sound editing, and sound mixing.
The breadth of the wins is notable because the show was not carried solely by one high-profile performance or writing prize. Acting, directing, writing, visual design, music, and technical execution all received separate recognition.
Apple says Widow’s Bay also earned more performance awards than any other series at the 2026 Emmys.
Created by Dippold, Widow’s Bay follows Tom Loftis as he tries to transform an isolated island town into a viable tourist destination despite warnings from residents that the community is cursed.
The premise initially plays on civic frustration and small-town politics. The island has unreliable connectivity, a skeptical population, and a mayor determined to prove that local superstition is holding economic development back. As visitors begin to arrive, the supernatural stories that Loftis has dismissed start becoming harder to explain away.
That structure allows the series to operate as both a character comedy and a genuine horror story rather than treating supernatural events simply as setups for jokes.
Dippold, whose earlier work includes The Heat and Ghostbusters, serves as creator, showrunner, writer, and executive producer. Murai, known for visually distinctive television work including Atlanta, directs and executive produces.
The executive-producing team also includes Carver Karaszewski, Claudia Shin, and Rhys.
Apple and Television Academy records list Apple Studios and Chum Films among the production companies behind the series. The directing roster extends beyond Murai to Ti West, Sam Donovan, and Andrew DeYoung.
The main cast includes Rhys, O’Flynn, Root, Kingston Rumi Southwick, Kevin Carroll, and Dale Dickey.
Widow’s Bay premiered globally on Apple TV on April 29, 2026. The first two episodes were released together before the remaining episodes arrived weekly.
Its Emmy performance places the series alongside a growing run of Apple comedies that have performed strongly with Television Academy voters.
Ted Lasso previously won Outstanding Comedy Series, followed by The Studio in 2025. Widow’s Bay gives Apple consecutive wins in the category and its fourth Outstanding Comedy Series victory across the past six Emmy ceremonies.
Apple also became the most awarded network at the 2026 Emmys with 29 wins. Pluribus contributed six, including awards for Rhea Seehorn and creator Vince Gilligan, while Margo’s Got Money Troubles and Palm Royale each received three.
Slow Horses won for directing, and Mr. Scorsese received Outstanding Documentary or Nonfiction Series.
For Widow’s Bay itself, the 14-win total is especially significant because this is the show’s freshman season. The Television Academy confirmed six of those awards during the main September 14 telecast, while eight had already been announced during the Creative Arts ceremonies.
The combination took Widow’s Bay beyond The Studio’s previous record for a debut comedy and established a new single-season high for the category.
Rhys had an especially unusual night beyond his Widow’s Bay victory.
In addition to winning Lead Actor in a Comedy Series, he received another lead-actor Emmy for Netflix’s The Beast in Me in the limited or anthology series or movie category, making him the first performer to win two lead acting awards in different categories during the same Emmy year.
His Widow’s Bay performance is deliberately restrained compared with the increasingly strange circumstances surrounding Loftis. Rather than treating the island’s supernatural events as an invitation to broaden the comedy, Rhys largely plays the mayor as someone trying to maintain a rational civic response while the situation deteriorates.
That tonal approach runs through the rest of the production. Root and O’Flynn’s supporting performances received individual recognition, while Murai’s directing and Dippold’s writing awards reinforced how closely the series depends on maintaining tension without losing its comic rhythm.
All 10 episodes of the first season are currently available to stream on Apple TV. With the Emmy campaign complete, the show now carries a benchmark that future comedy debuts will be measured against: 14 awards from 19 nominations, capped by Outstanding Comedy Series and wins across nearly every part of the production.
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Apple TV finished the 78th Primetime Emmy Awards with 29 wins, and HBO chief Casey Bloys responded with praise for the competition while noting Apple’s financial scale. Apple’s tally covers both the Creative Arts Emmys and the Primetime ceremony. The company said Widow’s Bay took Outstanding Comedy Series along with its other wins, while Slow […]
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"Widow’s Bay" makes Emmy history with 14 wins, while helping Apple TV dominate the awards. "Pluribus" and "Slow Horses" contributed, too.
(via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)
Monday evening at the 78th Primetime Emmy Awards, Apple TV shattered records to become the most awarded network of the year, landing 29 wins overall, including Outstanding Comedy Series for “Widow’s Bay” as the breakout sensation sweeps all major categories with 14 wins in total and cements itself as the most Emmy-awarded freshman comedy series in history. Additionally, “Widow’s Bay” lands the most wins for a comedy series in a single season, as well as the most performance wins of any series in 2026.
In addition to Outstanding Comedy Series, “Widow’s Bay” scores with wins for Outstanding Lead Actor in a Comedy Series for Matthew Rhys, Outstanding Supporting Actress in a Comedy Series for Kate O’Flynn, and Outstanding Supporting Actor in a Comedy Series for Stephen Root, alongside Outstanding Writing for a Comedy Series for Katie Dippold and Outstanding Directing for a Comedy Series for Hiro Murai. Global phenomenon “Pluribus” lands Outstanding Lead Actress in a Drama Series for Rhea Seehorn and Outstanding Writing for a Drama Series for Vince Gilligan, while acclaimed drama “Slow Horses” wins Outstanding Directing for a Drama Series for Saul Metzstein.
With these wins, Apple TV reaches the status of the most Emmy-awarded network faster than any other streamer in just seven Emmy seasons, and stands as home of the most Emmy Award-winning series for the second year in a row following last year’s wins for Outstanding Comedy Series “The Studio.” Apple TV also makes history as the first and only streaming service to land back-to-back Outstanding Comedy Series awards, landing wins for four of the last six years with “Ted Lasso,” “The Studio,” and “Widow’s Bay.”
Additionally, “Widow’s Bay” breaks records with the most Emmy wins for performances out of any other series this year, as director and executive producer Hiro Murai becomes the first Asian ever to win in the comedy directing category.
“Reaching milestones like these feels incredibly special for all of us at Apple, but what makes it especially meaningful is what it represents: the extraordinary storytellers we have the privilege of working alongside,” said Matt Cherniss, Apple TV’s head of programming, in a statement. “There is nothing like the power of a great story to capture our imaginations, surprise us in unexpected ways, and remind us of what connects us. Widow’s Bay, Pluribus, and Slow Horses have done exactly that. Congratulations to all of the artists honored and thank you to the Television Academy.”
Outstanding Comedy Series winner “Widow’s Bay” lands 14 wins, including Outstanding Lead Actor in a Comedy Series for star and executive producer Matthew Rhys, alongside an Outstanding Supporting Actress in a Comedy Series win for Kate O’Flynn and Outstanding Supporting Actor in a Comedy Series for Stephen Root, as well as Outstanding Writing for a Comedy Series for Katie Dippold and Outstanding Directing for a Comedy Series for Hiro Murai, who becomes the first Asian director to win in this category. Widow’s Bay also leads with the most performer wins of any series this year. These wins are in addition to the previously announced honors for Outstanding Guest Actress in a Comedy Series for Betty Gilpin; Outstanding Production Design for a Narrative Program (Half-Hour); Outstanding Casting for a Comedy Series; Outstanding Cinematography for a Series (Half-Hour); Outstanding Music Composition for a Series (Original Dramatic Score); Outstanding Music Supervision; Outstanding Sound Editing for a Comedy or Drama Series (Half-Hour) and Animation; and Outstanding Sound Mixing for a Comedy or Drama Series (Half-Hour) and Animation.
Global hit “Pluribus” earns six wins including for Outstanding Writing in a Drama Series for creator Vince Gilligan and Outstanding Lead Actress in a Drama Series for star Rhea Seehorn. These are in addition to the previously announced wins for Outstanding Production Design for a Narrative Contemporary Program (One Hour or More); Outstanding Picture Editing for a Drama Series; Outstanding Original Main Title Theme Music; and Outstanding Sound Mixing for a Comedy or Drama Series (One Hour). Acclaimed spy thriller “Slow Horses” lands one win for Outstanding Directing for a Drama Series for Saul Metzstein.
Apple’s acclaimed comedy “Margo’s Got Money Troubles” makes its Emmy debut with three previously announced wins, including Outstanding Contemporary Costumes for a Series, Outstanding Contemporary Hairstyling, and Outstanding Contemporary Makeup (Non-Prosthetic). Comedy series “Palm Royale” earns three Emmy Award wins, including Outstanding Choreography for Scripted Programming, Outstanding Period Costumes, and Outstanding Period or Fantasy/Sci-Fi Makeup (Non-Prosthetic). Apple TV also scored two wins on the first night of the 78th Emmy Awards: Outstanding Documentary or Nonfiction Series for “Mr. Scorsese,” and Outstanding Commercial for “I’m Not Remarkable.”
Earlier this year, Apple scored 89 Primetime Emmy Award nominations across 15 programs, leading as the network with the most nominations in the Outstanding Drama and Outstanding Comedy series categories, respectively, nabbing top program nominations for comedies “Widow’s Bay,” “Shrinking,” and “Margo’s Got Money Troubles,” alongside dramas “Pluribus,” “Slow Horses,” and “Your Friends & Neighbors.” “Widow’s Bay” led as one of this year’s most-nominated programs with 19 nominations in total, and “Pluribus” landed 18 nominations following its global hit freshman season, as celebrated Apple Original “Shrinking” earned 10 nominations, “Slow Horses” was recognized with nine nominations, and “Margo’s Got Money Troubles” scored eight nominations in total. The record-breaking nominations followed Apple TV sweeping last year’s Emmy Awards with “The Studio” becoming the most winning freshman comedy in Emmy history and Severance leading as most winning drama.
To date, Apple Original films, documentaries, and series have been honored with 917 wins and 3,827 award nominations and counting, including multi-Emmy Award-winning and history-making comedies The Studio and Ted Lasso; global cultural phenomenon Severance; Apple’s most-viewed drama, Pluribus; Academy Award Best Picture winner CODA; and Academy Award winner F1, the highest-grossing sports feature of all time.
In total, Apple earned 29 wins for the 78th Primetime Emmy Awards, including:
Widow’s Bay (14)
• Outstanding Comedy Series
• Outstanding Lead Actor in a Comedy Series: Matthew Rhys
• Outstanding Supporting Actress in a Comedy Series: Kate O’Flynn
• Outstanding Supporting Actor in a Comedy Series: Stephen Root
• Outstanding Writing for a Comedy Series: Katie Dippold
• Outstanding Directing for a Comedy Series: Hiro Murai
• Outstanding Guest Actress in a Comedy Series: Betty Gilpin
• Outstanding Production Design for a Narrative Program (Half-Hour)
• Outstanding Casting for a Comedy Series
• Outstanding Cinematography for a Series (Half-Hour)
• Outstanding Music Composition for a Series (Original Dramatic Score)
• Outstanding Music Supervision
• Outstanding Sound Editing for a Comedy or Drama Series (Half-Hour) and Animation
• Outstanding Sound Mixing for a Comedy or Drama Series (Half-Hour) and Animation
Pluribus (6)
• Outstanding Lead Actress in a Drama Series: Rhea Seehorn
• Outstanding Writing for a Drama Series: Vince Gilligan
• Outstanding Production Design for a Narrative Contemporary Program (One Hour or More)
• Outstanding Picture Editing for a Drama Series
• Outstanding Original Main Title Theme Music
• Outstanding Sound Mixing for a Comedy or Drama Series (One Hour)
Margo’s Got Money Troubles (3)
• Outstanding Contemporary Costumes for a Series
• Outstanding Contemporary Hairstyling
• Outstanding Contemporary Makeup (Non-Prosthetic)
Slow Horses (1)
• Outstanding Directing for a Drama Series: Saul Metzstein
Palm Royale (3)
• Outstanding Choreography for Scripted Programming
• Outstanding Period Costumes
• Outstanding Period or Fantasy/Sci-Fi Makeup (Non-Prosthetic)
Mr. Scorsese (1)
• Outstanding Documentary or Nonfiction Series
Outstanding Commercial (1)
• “I’m Not Remarkable”: Apple
MacDailyNews Take: This will lead to an influx of Apple TV subscribers. Congrats to all of the Apple TV casts and crews of the nominated and winning fare!
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Four years after “CODA” delivered Apple Original Films its first Best Picture Oscar, Siân Heder is back in the awards conversation. Her new film, “Being Heumann,” opened the Toronto International Film Festival with a story that looks purpose-built for the Academy: a real-life civil-rights struggle, a largely disabled cast, and the same director who last turned inclusion into both a cultural moment and a trophy.
The movie follows Judy Heumann, the late activist often called the mother of the disability-rights movement, as she leads a group of disabled protesters in the 1977 occupation of a San Francisco federal building. The sit-in lasted 26 days and pressured then-Health, Education, and Welfare Secretary Joseph Califano Jr. to sign regulations implementing Section 504 of the Rehabilitation Act of 1973. Heder has described Heumann’s work as making “invisible people visible” and forcing “the hard change of inclusion.”
That framing is familiar. “CODA” was a coming-of-age story about a hearing daughter in a deaf family; it won Best Picture, Best Supporting Actor for Troy Kotsur, and Best Adapted Screenplay for Heder. Apple is repeating the playbook: a prestige festival launch, a limited theatrical window, then a swift move to Apple TV a week later.
The talent package is equally awards-ready. British actor Ruth Madeley plays Heumann. Mark Ruffalo plays Califano. Daniel Durant, who earned notice in CODA, returned to work with Heder. Most of the cast are disabled actors — an authenticity argument that studios now treat as both moral and strategic. Madeley has said the film tries to show Heumann’s humor and joy, not only her ferocity.
Whether “Being Heumann” is “Oscar bait” is a matter of tone, not facts. The film has the ingredients the Academy has rewarded: a historical injustice, underrepresented performers, a director with recent hardware, and a streamer that already proved it can campaign a mid-budget drama all the way to Best Picture.
Of course, “Oscar bait” is a loaded label that implies the movie was assembled to win prizes rather than because the story mattered. That judgment is about tone — cynicism versus generosity. One person looks at the same facts and says “this is a serious film about an overlooked chapter of history.” Another looks at them and says “this is a prestige package built for awards show voters.”
Apple does not need another trophy to justify the project. It would be nice if the film looks like more than just a prestige checklist.
The 1977 sit-in is a genuine piece of American history that still sits outside most popular memory. If “Being Heumann” makes that story land with audiences — and if Heder again finds the human texture that made “CODA” more than a message movie — Apple will have a real contender. If it plays as solemn, worthy, and slightly engineered, it will still get nominations and still stream. The question is whether the company can turn another Heder film into the same kind of industry event it pulled off in 2022.
MacDailyNews Take: Toronto was the first test. November theatrical and the Apple TV rollout will be the next. Awards season will decide whether this is another “CODA” or not.
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Apple TV leads as the most-awarded network after the second night of the 78th Emmy Awards and tops the weekend with a record 20 wins, including breakout sensation “Widow’s Bay” earning the most wins of any program with eight, alongside “Pluribus,” “Margo’s Got Money Troubles,” “Palm Royale” and “Mr. Scorsese.” The winners were announced Sunday night by the Television Academy, and additional categories will be unveiled at the Primetime Emmy Awards ceremony on Monday, September 14, 2026.
On the heels of its celebrated first season, Outstanding Comedy nominee “Widow’s Bay” lands eight wins, including Outstanding Guest Actress Betty Gilpin, alongside Outstanding Production Design for a Narrative Program (Half-Hour); Outstanding Casting for a Comedy Series; Outstanding Cinematography for a Series (Half-Hour); Outstanding Music Composition for a Series (Original Dramatic Score); Outstanding Music Supervision; Outstanding Sound Editing for a Comedy or Drama Series (Half-Hour) and Animation; and Outstanding Sound Mixing for a Comedy or Drama Series (Half-Hour) and Animation. The series is also nominated for Outstanding Lead Actor for star and executive producer Matthew Rhys, alongside Outstanding Supporting nominations for Kate O’Flynn, Dale Dickey and Stephen Root, as well as Outstanding Directing and Outstanding Writing.
One of the most-nominated programs of the year, Outstanding Drama nominee “Pluribus” scores with wins for Outstanding Production Design for a Narrative Contemporary Program (One Hour or More); Outstanding Picture Editing for a Drama; Outstanding Original Main Title Theme Music; and Outstanding Sound Mixing for a Comedy or Drama Series (One Hour). The series is also nominated for Outstanding Writing and Outstanding Directing for creator Vince Gilligan, and Best Actress in a Drama for star Rhea Seehorn, as well as supporting actor category nominations for Karolina Wydra and Carlos-Manuel Vesga.
Apple’s acclaimed Outstanding Comedy nominee “Margo’s Got Money Troubles” makes its Emmy debut with three wins, including Outstanding Contemporary Costumes for a Series; Outstanding Contemporary Hairstyling; and Outstanding Contemporary Makeup (Non-Prosthetic). The series is also nominated for Outstanding Actress in a Comedy for star and executive producer Elle Fanning, Outstanding Supporting Actress in a Comedy for star and executive producer Michelle Pfeiffer, and Outstanding Supporting Actor for Nick Offerman.
Comedy series “Palm Royale” earns three Emmy Award wins, including Outstanding Choreography for Scripted Programming, Outstanding Period Costumes and Outstanding Period or Fantasy/Sci-Fi Makeup (Non-Prosthetic).
Apple TV also scored two wins on the first night of the 78th Emmy Awards; one for Outstanding Documentary or Nonfiction Series for “Mr. Scorsese,” and another for Outstanding Commercial “I’m Not Remarkable.”
This year, Apple scored its best-ever haul for the Emmy Awards, with 89 nominations across 15 programs, and leads as the network with the most nominations in the Best Drama and Best Comedy series categories, respectively, nabbing top program nominations for comedies “Widow’s Bay,” “Shrinking” and “Margo’s Got Money Troubles,” alongside dramas “Pluribus,” “Slow Horses” and “Your Friends & Neighbors.” Apple’s beloved breakout comedy “Widow’s Bay” leads as one of this year’s most-nominated programs with 19 nominations in total, and “Pluribus” landed 18 nominations following its global hit freshman season. Celebrated Apple Original “Shrinking” landed 10 nominations, “Slow Horses” was recognized with nine nominations, and “Margo’s Got Money Troubles” scored eight nominations in total. These record-breaking nominations follow Apple TV’s sweep of last year’s 77th Primetime Emmy Awards, where “The Studio” became the most-winning freshman comedy in Emmy history, and “Severance” led as most-winning drama.
To date, Apple Original films, documentaries and series have been honored with 913 wins and 3,827 award nominations and counting, including multi-Emmy Award-winning and history-making comedies “The Studio” and “Ted Lasso,” global cultural phenomenon “Severance,” Apple’s most-viewed drama “Pluribus,” Academy Award Best Picture winner “CODA” and Academy Award winner “F1,” the highest-grossing sports feature of all time.
Apple earned 18 wins at the second night of the Emmy Awards, including:
“Widow’s Bay”
• Outstanding Guest Actress in a Comedy: Betty Gilpin
• Outstanding Production Design for a Narrative Program (Half-Hour)
• Outstanding Casting for a Comedy Series
• Outstanding Cinematography for a Series (Half-Hour)
• Outstanding Music Composition for a Series (Original Dramatic Score)
• Outstanding Music Supervision
• Outstanding Sound Editing for a Comedy or Drama Series (Half-Hour) and Animation
• Outstanding Sound Mixing for a Comedy or Drama Series (Half-Hour) and Animation
“Pluribus”
• Outstanding Production Design for a Narrative Contemporary Program (One Hour or More)
• Outstanding Picture Editing for a Drama
• Outstanding Original Main Title Theme Music
• Outstanding Sound Mixing for a Comedy or Drama Series (One Hour)
“Margo’s Got Money Troubles”
• Outstanding Contemporary Costumes for a Series
• Outstanding Contemporary Hairstyling
• Outstanding Contemporary Makeup (Non-Prosthetic)
“Palm Royale”
• Outstanding Choreography for Scripted Programming
• Outstanding Period Costumes
• Outstanding Period Or Fantasy/Sci-Fi Makeup (Non-Prosthetic)
Apple landed two wins at the first night of the Emmy Awards:
“Mr. Scorsese”
• Outstanding Documentary or Nonfiction Series
Outstanding Commercial
• I’m Not Remarkable — Apple
Apple’s additional nominations for the 78th Primetime Emmy Awards include Outstanding Comedy Series “Widow’s Bay,” “Shrinking” and “Margo’s Got Money Troubles,” and Outstanding Drama Series “Pluribus,” “Slow Horses” and “Your Friends & Neighbors,” among many others, to be presented on Monday, September 14:
“Widow’s Bay”
• Outstanding Comedy Series
• Outstanding Lead Actor in a Comedy: Matthew Rhys
• Outstanding Supporting Actress in a Comedy: Kate O’Flynn
• Outstanding Supporting Actress in a Comedy: Dale Dickey
• Outstanding Supporting Actor in a Comedy: Stephen Root
• Outstanding Writing for a Comedy Series: Katie Dippold
• Outstanding Directing for a Comedy: Hiro Murai
“Pluribus”
• Outstanding Drama Series
• Outstanding Lead Actress in a Drama: Rhea Seehorn
• Outstanding Supporting Actor in a Drama: Carlos-Manuel Vesga
• Outstanding Supporting Actress in a Drama: Karolina Wydra
• Outstanding Writing for a Drama: Vince Gilligan
• Outstanding Directing for a Drama: Vince Gilligan
“Shrinking”
• Outstanding Comedy Series
• Outstanding Lead Actor in a Comedy: Jason Segel
• Outstanding Supporting Actress in a Comedy: Jessica Williams
• Outstanding Supporting Actor in a Comedy: Harrison Ford
• Outstanding Supporting Actor in a Comedy: Michael Urie
“Slow Horses”
• Outstanding Drama Series
• Outstanding Lead Actor in a Drama: Gary Oldman
• Outstanding Supporting Actor in a Drama: Jack Lowden
• Outstanding Writing for a Drama: Will Smith
• Outstanding Directing for a Drama: Saul Metzstein
“Margo’s Got Money Troubles”
• Outstanding Comedy Series
• Outstanding Lead Actress in a Comedy: Elle Fanning
• Outstanding Supporting Actress in a Comedy: Michelle Pfeiffer
• Outstanding Supporting Actor in a Comedy: Nick Offerman
“Your Friends & Neighbors”
• Outstanding Drama Series
“The Morning Show”
• Outstanding Supporting Actor in a Drama: Billy Crudup
All titles are currently streaming on Apple TV.
Apple TV offers premium, compelling drama and comedy series, feature films, groundbreaking documentaries and kids and family entertainment, and is available to watch across all of a user’s favorite screens. After its launch on 1 November, 2019, Apple TV became the first all-original streaming service to launch around the world, and has premiered more original hits and received more award recognitions faster than any other streaming service in its debut.
MacDailyNews Take: Congratulations to all of the winning and nominated casts and crews of Apple TV fare!
MacDailyNews Note: Apple TV is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens, including iPhone, iPad, Apple TV 4K, Apple Vision Pro, Mac, popular smart TVs from Samsung, LG, Sony, VIZIO, TCL and others, Roku and Amazon Fire TV devices, Chromecast with Google TV, PlayStation and Xbox gaming consoles, and at tv.apple.com, for $14.99 per month with a seven-day free trial for new subscribers. For a limited time, customers who purchase and activate a new iPhone, iPad, Apple TV 4K or Mac can enjoy three months of Apple TV for free.
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Apple’s board has structured incoming CEO John Ternus’ first full-year compensation so that the bulk of his wealth depends on whether the company’s stock outperforms other members of the S&P 500. Ternus will receive a $3 million base salary and a targeted annual equity award of $55 million beginning in fiscal 2027. Three-quarters of that award consists of performance-based restricted stock units that vest according to Apple’s total shareholder return relative to the rest of the index. The remaining 25 percent vests on a simple time schedule — 12.5 percent every six months over four years.
The design is straightforward: Ternus has a direct financial incentive to deliver returns that beat the broader large-cap market and, by extension, to reward shareholders. Apple also granted him a smaller, prorated restricted-stock award of $2.5 million for the few weeks he served as CEO in fiscal 2026. Cook, now executive chairman, received a reduced $2 million salary and a $45 million target equity award that is less heavily weighted toward relative performance.
The structure continues Apple’s long-standing practice of linking a large share of executive pay to multi-year stock results rather than short-term operational metrics. Because the performance hurdle is measured against S&P 500 peers rather than an absolute stock-price target, Ternus cannot simply ride a rising market; Apple must outperform. That alignment is meant to keep management focused on capital allocation, product execution, and capital-return decisions that actually move the needle versus the index.
Whether that same incentive could eventually support another stock split is an open question. Apple last split its shares 4-for-1 in 2020 when the stock price had climbed high enough that some retail investors found individual shares cumbersome. A split does not change the company’s market value or the economic substance of Ternus’ award, but it can improve liquidity, broaden the shareholder base, and make the stock more accessible to index funds and individual buyers. If the board and Ternus conclude that a more widely held, more liquid stock would help Apple’s relative total-shareholder-return ranking over the multi-year vesting window, a split could become one of several tools they consider. Nothing in the current filing points to an imminent split, and any such decision would still rest with the board. The pay package simply makes clear that Ternus’ personal payoff will be larger if Apple’s stock does better than its S&P 500 neighbors — regardless of how that outperformance is achieved.
MacDailyNews Take: Apple’s CEO compensation structure is largely the same; the differences are in size and in what has been disclosed so far.
Cook’s last full-year CEO package (fiscal 2025) used the same architecture Apple is now using for Ternus: $3 million salary, equity that is 75% performance-based and 25% time-based, and performance vesting tied to Apple’s total shareholder return versus other S&P 500 companies.
That 75/25 mix and the relative-TSR test are unchanged for Ternus’ $55 million fiscal 2027 equity award.
| Component | Cook as CEO (FY2025) | Ternus as CEO (FY2027 target) |
|---|---|---|
| Base salary | $3 million | $3 million |
| Target equity | $50 million | $55 million |
| Equity mix | 75% performance / 25% time | 75% performance / 25% time |
| Performance metric | TSR vs S&P 500 | TSR vs S&P 500 |
| Target cash bonus | $6 million (200% of salary) | Not yet disclosed |
| Target total (disclosed) | $59 million | ~$58 million (salary + equity only) |
| Reported/realized total | $74.3 million | N/A yet |
Cook’s reported 2025 total of about $74.3 million was higher than his $59 million target because the cash bonus paid out at $12 million (twice target) and because the accounting value of the stock awards was $57.5 million rather than the $50 million target.
Ternus’ disclosed package is slightly richer on equity ($55 million vs $50 million) and silent so far on an annual cash bonus.
SEC filings omit details regarding an annual cash bonus program for Ternus. If Apple awards him a standard executive annual cash bonus structure matching Cook’s $6 million target, his full target will land around $64 million (above Cook’s $59 million target). If no cash bonus is awarded, his disclosed baseline target ($58 million) sits slightly below Cook’s total $59 million target.
The package does not represent a new philosophy. Apple kept the same pay architecture, the same relative-performance test, and the same salary. The material changes are modest: a $5 million larger equity target for Ternus, an undisclosed cash-bonus question, and the absence (so far) of the perks and above-target cash that inflated Cook’s reported 2025 total. Alignment with shareholders via beating the S&P 500 is the same idea under which Cook already lived.
MacDailyNews Take: Bottom line: It’s good news for Apple shareholders that the CEO is rewarded for AAPL outperforming the broader market.
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O Apple TV viu algumas de suas produções vencerem os Critics Choice Super Awards, versão do prêmio focada em categorias temáticas, com destaque para duas séries cujas primeiras temporadas chegaram ao serviço neste ano.
A mais premiada da Maçã foi “O Segredo de Widow’s Bay” (“Widow’s Bay”), que faturou os prêmios de “Melhor Série, Minissérie ou Filme feito para a TV”, “Melhor Ator” (para Matthew Rhys) e “Melhor Atriz” (Kate O’Flynn) no gênero terror.
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O outro destaque foi para “Pluribus”, vencedora nas categorias de “Melhor Série, Minissérie ou Filme feito para a TV” e de “Melhor Atriz” (Rhea Seehorn) em produções com a temática ficção/fantasia.
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Acapulco Imagen Awards recognition has given Apple TV’s bilingual comedy one more victory after its fourth and final season. The series leads the 41st Annual Imagen Awards with 13 nominations, placing its cast, directors, music team and production among the year’s most celebrated examples of Latino creative work.
The Imagen Foundation announced the nominations Thursday as part of its annual program recognizing Latino talent and representation across film, television, music, documentaries and digital media. Acapulco received more nominations than any other series, including recognition for Best Comedy Series and multiple acting and directing performances.
The awards organization also announced that actor, filmmaker, producer and musician Andy Garcia will receive its Lifetime Achievement Award. Garcia is separately nominated for his supporting performance in Landman, giving the ceremony another connection between a career-spanning honor and current screen work.
For Apple TV, the nominations extend the life of a series that completed its run in September 2025. Acapulco may have checked out of Las Colinas, but the Imagen Awards are giving the resort one more crowded week.
The 13 nominations show how widely the Imagen Foundation recognized the series rather than concentrating only on its lead actors.
Acapulco is nominated for Best Comedy Series, while Oscar Almengor and Santiago Limón both received Best Director nominations. Javier Nuño and Joe Rodríguez were recognized for Best Music Supervision for Film or Television.
Enrique Arrizon and Camila Perez are both nominated in the Best Actor — Comedy category. Although the category name uses “Actor,” the Imagen Foundation placed performers of different genders together in the 2026 comedy field.
The supporting categories gave Acapulco an especially strong presence. Eugenio Derbez, Fernando Carsa, Carlos Corona and Cristo Fernández received Best Supporting Actor — Comedy nominations. Vanessa Bauche and Keyla Monterroso Mejia are nominated for Best Supporting Actress — Comedy.
That distribution reflects the ensemble structure that allowed Acapulco to run for four seasons. The series used Máximo Gallardo’s memories as its entry point, but Las Colinas worked because the hotel was filled with characters whose ambitions, friendships and disasters could carry stories of their own.
The show’s visual identity often received attention first. Its bright colors, resort setting and polished 1980s design made it easy to recognize within seconds. The Imagen nominations reach beyond that appearance and recognize the performances, direction and music that gave the setting its emotional rhythm.
The fourth season returned to Las Colinas with two connected timelines. In the present day, Máximo worked to restore the hotel before its reopening. In 1986, his younger self tried to protect Las Colinas after a competing resort claimed the top position in Acapulco’s annual hotel rankings.
That structure allowed the series to close the distance between the ambitious young employee played by Arrizon and the successful older man played by Derbez. The final episodes had to complete character relationships, resolve the hotel’s future and explain how youthful choices shaped the life Máximo later built.
The Imagen nominations suggest the final season avoided becoming a farewell built only around nostalgia. Its actors remained competitive across several categories, and both nominated directors received recognition for guiding individual parts of the closing chapter.
Acapulco also maintained its bilingual identity throughout the run. English and Spanish were not treated as occasional flavor or a translation exercise. They reflected the characters, workplace and cultural setting. That helped the series reach an international audience without removing the Mexican identity at its center.
For Apple TV, that combination provided a comedy that could travel globally while remaining tied to a specific place and community.
Acapulco delivered Apple TV’s largest Imagen Awards presence, but it was not the service’s only nominated production.
Pluribus received a nomination for Best Drama Series, while Carlos-Manuel Vesga was nominated for Best Supporting Actor — Drama. The Morning Show earned nominations for director Miguel Arteta and supporting actor Nestor Carbonell.
Peter Dager of Stick joined Carbonell in the supporting comedy category, while Mariana Treviño received a Best Supporting Actress — Comedy nomination for the same series. Isabella Gomez was recognized for Shrinking, and Aimee Carrero received a nomination for Your Friends & Neighbors.
Apple’s animated series also appeared in the youth category, with WondLa and Wonder Pets: In the City both nominated for Best Youth Programming. Harvey Guillén received a Best Voice-Over Actor nomination for Shape Island.
The broader list reinforces Apple TV’s ability to attract Latino performers and creators across genres rather than through one designated cultural title. Drama, workplace comedy, animation and mystery all contributed to the service’s presence.
Acapulco remains the centerpiece because its 13 nominations represent recognition of an entire production, not a single breakout performance.
Andy Garcia’s Lifetime Achievement Award gives the ceremony a different scale. His career has moved through major studio films, independent productions, television, directing, producing and music over several decades.
Garcia became widely known through films including The Untouchables, Internal Affairs, The Godfather Part III and Ocean’s Eleven. His performance as Vincent Mancini in The Godfather Part III earned him an Academy Award nomination, while later roles allowed him to move between crime drama, comedy, family stories and television.
His Imagen recognition also reflects a career shaped by Cuban American identity without limiting him to one type of role. Garcia has frequently spoken about cultural representation, creative ownership and the difficulty of bringing Latino-centered stories through the traditional Hollywood system.
The Lifetime Achievement Award arrives while Garcia remains active rather than functioning as a retirement tribute. His nomination for Landman places him directly inside the current awards field he is being asked to help represent.
That combination suits the Imagen Foundation’s mission. The honor recognizes longevity, but it also connects Garcia’s career with the actors, directors and producers building the next generation of Latino entertainment.
Acapulco ended after four seasons, which makes the scale of its Imagen recognition especially satisfying. The series did not need a fifth season announcement to extend its cultural presence. Its final production year generated enough work to lead an entire awards field.
The show also leaves Apple TV with a useful model for international programming. Acapulco was local without being narrow, bilingual without turning language into a gimmick and colorful without allowing its visual style to replace character development.
Its 13 nominations cover the exact areas that sustained that model: acting, direction, music and the series as a whole. The result is less like one last souvenir from Las Colinas and more like a full luggage cart.
Winners of the 41st Annual Imagen Awards will be announced during the ceremony in August. Acapulco will arrive with the largest number of chances, while Andy Garcia receives an honor that extends far beyond one performance or season.
The hotel may have closed its final television chapter, but the Imagen Awards have found 13 reasons to reopen the doors.
The post Acapulco Leads Imagen Awards With 13 Nominations appeared first on AppleMagazine.
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