Normal view

MacBook Neo is So Popular That Apple Reportedly Doubled Production

By: BeauHD
3 June 2026 at 22:00
According to supply chain analyst Ming-Chi Kuo, Apple has reportedly doubled 2026 MacBook Neo production from 5 million to 10 million units after stronger-than-expected demand for its $599 budget laptop. MacRumors reports: On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was "off the charts," and the popularity of the laptop has reportedly led the company to significantly boost production. [...] Apple was very optimistic about the MacBook Neo before announcing it, but the company still "undercalled" the level of enthusiasm that the laptop would generate, according to Cook. He said that MacBook Neo demand exceeded Apple's expectations and helped to drive a record number of first-time Mac buyers last quarter. New figures from market research firm IDC support Apple's claim that the MacBook Neo is selling well, and the Windows PC industry has taken notice. For example, Dell recently introduced a redesigned XPS 13 laptop from $699 and said it has features "you won't find on a MacBook Neo," such as a touch screen and a backlit keyboard. "Apple's MacBook Neo is a capable machine, and its arrival confirms that there's real appetite for premium quality at accessible prices," admitted Dell.

Read more of this story at Slashdot.

Dell Rivals Apple's MacBook Neo With $699 Touchscreen XPS 13 Laptop

By: BeauHD
1 June 2026 at 17:00
Dell has introduced a redesigned $699 XPS 13 aimed squarely at Apple's budget MacBook Neo, offering a premium aluminum design, touch display, backlit keyboard, Wi-Fi 7, 512GB of base storage, and various other configuration options. Dell's machine costs more than Apple's entry model but tries to justify the difference with lighter weight, better display specs, and upgrade paths Apple doesn't offer. "The XPS 13 begins at $699 -- students can purchase it for $599 -- while the MacBook Neo costs $599 and drops to $499 for education buyers," notes Bloomberg. From the report: Dell's product allows for more configuration, with up to 32GB of memory compared with the Neo's nonupgradeable 8GB of unified memory. Its display can also produce a wider spectrum of colors and supports refresh rates up to 120 hertz, while Apple reserves its best screens for the pricier MacBook Pro line. The inclusion of a backlit keyboard should allow for easier typing in dark conditions. Dell has also tossed in other nice-to-have upgrades over the Neo like more robust Wi-Fi 7 wireless networking. As for battery life, Dell is touting "up to 17 hours of streaming" versus a comparable 16 hours on the Neo. Still, the XPS comes with compromises of its own: Unlike the Neo, there's no built-in headphone jack, which means owners will need to rely on its quad-speaker audio system, use Bluetooth earbuds or plug a headphone adapter into one of the two USB-C ports. You can learn more via Dell.com.

Read more of this story at Slashdot.

Apple atualiza valores do programa Trade In. O seu iPhone 16, iPad e MacBook passou a valer mais numa retoma

29 May 2026 at 10:51

Durante a semana, a Apple realizou uma atualização silenciosa dos valores propostos pelo seu programa Trade In. Todos os modelos iPhone 16 e iPad atuais passaram a valer mais enquanto retoma a novos equipamentos. Mas os smartphones Android desvalorizaram.

The post Apple atualiza valores do programa Trade In. O seu iPhone 16, iPad e MacBook passou a valer mais numa retoma appeared first on Tek Notícias.

❌