A Satechirevelou ontem uma nova versão do seu carregador de mesa ChargeView, agora com seis portas USB-C e uma potência total de 240W. Ele conta com uma tela LCD 1Liquid crystal display, ou display de cristal líquido. semelhante à do primeiro modelo da linha (lançado em abril), capaz de exibir a potência liberada em cada uma das portas em utilização, além de contar com a tecnologia GaN 2Gallium nitride, ou nitreto de gálio..
As portas C1 e C2 contam com suporte a uma potência de 140W cada com a tecnologia USB Power Delivery (PD) 3.2, que conta com o Extended Power Range (EPR) e Adjustable Voltage Supply (AVS) para carregamento via USB-C (o protocolo de carregamento rápido do iPhone 17).
As portas C3 e C4 fornecem 100W de potência cada, enquanto a C5 e a C6 estão limitadas a 30W de carregamento cada. Além disso, essas quatro últimas fazem uso da tecnologia USB PD 3.0 com suporte ao Programmable Power Supply (PPS).
Em matéria de acabamento, ele possui uma parte em metal fosco e uma cobertura brilhante para a tela. Sua cor, Space Black, foi pensada para combinar com o ecossistema de computadores da Apple, com destaque para o MacBook Pro e o Studio Display. O carregador é acompanhado ainda de um suporte, o qual permite que ele seja utilizado tanto na horizontal quanto na vertical em sua mesa de trabalho.
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Notas de rodapé
1
Liquid crystal display, ou display de cristal líquido.
Conforme visto pelo 9to5Mac, a receita gerada por apps que não são jogos bateu um recorde de US$24,4 bilhões, com um crescimento expressivo de 14,6% em relação ao mesmo período do ano passado. Em termos absolutos, foram 25,5 bilhões de downloads no segundo trimestre.
Por outro lado, os jogos apresentaram uma queda de 5,9% em relação ao trimestre anterior, ficando abaixo dos US$20 bilhões pela primeira vez nos últimos nove trimestres — o que pode representar um indício de crise para o setor, pelo menos no mercado mobile.
Quanto aos mercados com o maior número de downloads de apps, o Brasil segue na terceira colocação com 2,43 bilhões de softwares baixados — uma queda de 2%. O país está atrás apenas da Índia (com 6,66 bilhões de downloads) e dos Estados Unidos (com 3,08 bilhões).
A pesquisa também apresentou os gêneros de jogos que mais se destacaram, com a IA generativa liderando esse recorte graças um aumento de 108% ao ano. Segundo os dados, 60% dessa categoria é representada pelo ChatGPT, que cresceu nada menos que 82% ao ano.
O app da OpenAI, inclusive, foi o mais baixado do mundo nos últimos três meses, sendo seguido pelo TikTok e pelo Instagram.
O TikTok também esteve na lista dos que mais geraram receita, ocupando a primeira colocação à frente do ChatGPT e do Google One.
Além de já ter resultado em aumentos para o consumidor final [1, 2, 3], o efeito da atual disparada nos preços de componentes de memória também gerou outros impactos na cadeia de suprimentos.
No caso das linhas de produção do iPhone, a Apple estaria ampliando, desde o segundo trimestre deste ano, seu estoque de displays OLED1Organic light-emitting diode, ou diodo emissor de luz orgânico. para responder aos fortes aumentos nos preços de outros componentes.
Segundo fontes do ETNews, a Apple aumentou seu período de manutenção de estoque de displays de quatro para seis semanas, de modo a garantir um volume de peças maior.
Recentemente, os preços das matérias-primas têm subido rapidamente, e a pressão sobre os preços de outros componentes está se intensificando devido à disparada nos preços dos semicondutores de memória. A Apple aumentou seu estoque de painéis OLED para estabilizar os preços.
O segundo trimestre é tradicionalmente um período de baixa temporada para a cadeia de suprimentos da Apple. Como a empresa costuma lançar novos modelos de iPhone só em setembro, os volumes de pedidos de componentes inevitavelmente caíam de forma significativa durante o período em anos normais.
No entanto, relata-se que os volumes de pedidos deste ano foram “substanciais”, uma vez que a demanda pela linha iPhone 17 permaneceu sólida e o período de manutenção de estoque de componentes foi ampliado.
Como a escassez de chips não é um problema que será resolvido em curto prazo, a extensão do período de manutenção de estoques se tornará uma política de longo prazo, e não apenas uma mudança temporária. Visto que se espera uma extensão desse período para os modelos “iPhone 18 Pro” e “iPhone 18 Pro Max”, cujo lançamento ocorrerá no próximo mês, prevê-se um aumento no volume de fornecimento por parte dos fabricantes de painéis sul-coreanos.
A Samsung Display e a LG Display continuam sendo as principais fornecedoras de telas OLED para o iPhone, com a chinesa BOE fornecendo uma parcela bem menor de componentes.
iPhone 17 Pro Max
Cores: prateado, laranja-cósmico ou azul-intenso Armazenamento: 256GB, 512GB, 1TB ou 2TB
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Uma pesquisa da Omdia revelou que donos de iPhones costumam gastar mais por aplicativos de microdramas (as novelas verticais) que donos de smartphones com Android — inclusive em países como o Brasil.
Por aqui, 48% dos usuários do iPhone pagam por esse tipo de conteúdo, contra 39% do Android. Na Alemanha, as porcentagens são de 49% contra 44%, enquanto na Coreia do Sul elas são de 59% contra 45%.
Nos Estados Unidos, a situação é um pouco mais equilibrada. Por lá, 69% dos usuários do iPhone disseram pagar por conteúdos, enquanto no Android o número caiu apenas um ponto percentual, mais especificamente para 68%.
O relatório também concluiu que usuários do iPhone gastam aproximadamente US$14 por semana nesses apps, enquanto no caso de donos de smartphones com Android o gasto é de cerca de US$10 por semana.
Divulgação/Omdia
A Omdia destaca que esse resultado vai de encontro a suposições que geralmente relacionam o consumo de novelas verticais a um público com menos poder aquisitivo, que geralmente é mais associado ao Android.
No entanto, é importante ressaltar que ela leva em consideração não apenas o consumo, e sim a compra de conteúdos — que costuma ser mais frequente no iOS em praticamente qualquer tipo de aplicativo.
A new day has dawned in the Play Store, and it's one that Google tried very hard to avoid. The first third-party app store has arrived in Google Play as a result of the long-running antitrust lawsuit with Epic. Those in the US can now head into Google Play and download Aptoide, a game-focused store that has been available as a sideloaded client since the early days of Android.
Forcing Google to distribute third-party app stores in Google Play was one of several remedies imposed by Judge James Donato after Epic emerged victorious in 2023. The remedies also included lowering developer fees, mirroring Google Play apps in other app stores, and allowing developers to use alternative payment systems. But it was the app store stipulation that seemed to irk Google the most.
Google almost avoided this outcome when it agreed to a settlement with Epic, which was announced early this year. Under the terms, Google would certify third-party app stores to allow users to install and use them with less friction, but it would not host them in Google Play. However, Google and Epic withdrew the settlement when it appeared the court would not approve it. This Registered App Store program is still slated to launch internationally, but in the US, Google is only doing what it must to comply with the judge's orders.
A new day has dawned in the Play Store, and it's one that Google tried very hard to avoid. The first third-party app store has arrived in Google Play as a result of the long-running antitrust lawsuit with Epic. Those in the US can now head into Google Play and download Aptoide, a game-focused store that has been available as a sideloaded client since the early days of Android.
Forcing Google to distribute third-party app stores in Google Play was one of several remedies imposed by Judge James Donato after Epic emerged victorious in 2023. The remedies also included lowering developer fees, mirroring Google Play apps in other app stores, and allowing developers to use alternative payment systems. But it was the app store stipulation that seemed to irk Google the most.
Google almost avoided this outcome when it agreed to a settlement with Epic, which was announced early this year. Under the terms, Google would certify third-party app stores to allow users to install and use them with less friction, but it would not host them in Google Play. However, Google and Epic withdrew the settlement when it appeared the court would not approve it. This Registered App Store program is still slated to launch internationally, but in the US, Google is only doing what it must to comply with the judge's orders.
Um dia desses, falamos sobre o CloudGear, uma plataforma cuja proposta é funcionar como uma alternativa mais poderosa que o Safari para jogos na nuvem — basicamente um navegador mais otimizado para esse tipo de atividade em relação ao browser nativo da Apple.
Falaremos hoje sobre um app ainda mais completo, o Portal: Remote Play. Além de uma plataforma para cloud gaming, ele suporta também o streaming de jogos remoto — que é quando o game é executado no próprio console do usuário, o qual funciona como um servidor.
Outro diferencial importante é o suporte a mais plataformas para além do GeForce NOW e do Xbox Cloud Gaming, já que usuários também podem jogar títulos elegíveis do PlayStation — e nas duas modalidades oferecidas pelo app: remotamente e via nuvem (Cloud Streaming).
O Portal também suporta HDMI e UVC — o que o permite receber e exibir no iPhone, iPad, Vision Pro ou Apple TV o sinal de jogos executados em outros dispositivos por meio de uma placa de captura compatível, sem depender de transmissão de streaming pela internet.
O Portal: Remote Play é gratuito para baixar na App Store e experimentar, mas para desfrutar do conjunto completo de recursos oferecidos por ele é necessário aderir a um dos planos de assinatura premium (semanais, mensais, trimestrais e anuais) ou adquirir um pacote por uma compra vitalícia.
The iPhone Ultra price could establish an entirely new tier within Apple’s smartphone range. Current estimates place the company’s first foldable iPhone above $2,000, with some industry forecasts suggesting an average selling price near $2,500 and higher-storage configurations approaching $3,000.
Apple has not confirmed the device, its name, or its retail price. The iPhone Ultra branding also remains unofficial, although it has appeared repeatedly in reports concerning Apple’s planned expansion beyond the Pro and Pro Max levels.
The foldable is expected to join the iPhone 18 Pro family during Apple’s fall hardware cycle. Rather than replacing the iPhone Pro Max, it would sit above it as a separate model built around a book-style design and a display that expands to approximately the size of a small tablet.
A price beyond $2,000 would make it the most expensive iPhone Apple has released. The current iPhone 17 Pro Max starts at $1,199 in the United States, leaving a difference of at least $800 between Apple’s established flagship and the lowest estimates for the foldable.
Recent projections have pushed that gap even wider. Reports citing analyst Ming-Chi Kuo have discussed a possible range between $2,300 and $2,500, while an IDC estimate cited in supply-chain coverage placed the average selling price at approximately $2,500. Storage upgrades could take selected configurations closer to $3,000.
iPhone Ultra Price Creates a New Flagship Tier
Apple has spent years arranging the iPhone range around a price ladder. Standard models serve the center of the market, while Air and Pro devices address different preferences involving weight, cameras, materials, performance, and display size.
A foldable iPhone would require another level. Its internal display, hinge, structural materials, battery arrangement, and manufacturing tolerances introduce costs that do not exist in a conventional iPhone.
The rumored hardware points to a device intended to combine phone and tablet functions. Reports describe an outer screen measuring about 5.5 inches and an internal display of approximately 7.8 inches. When closed, the product would operate as a compact iPhone. Opening it would provide enough space for larger applications, side-by-side content, expanded video, and an iPad-style software interface.
Apple is reportedly developing interface changes that would let applications take greater advantage of the internal display instead of simply enlarging an iPhone layout. That software work may become one of the main distinctions between the device and existing foldables, particularly if Apple can connect it closely with iPad multitasking conventions.
The hinge is expected to use liquid metal, an amorphous alloy chosen for strength and resistance to deformation. Apple has also reportedly focused on reducing the visible display crease, one of the most recognizable compromises found on current folding phones.
Those elements help explain a premium price without guaranteeing that customers will accept it. A $2,000-plus phone would compete for spending that could otherwise purchase an iPhone and an iPad, a high-end Mac, or several years of conventional smartphone upgrades.
The device would therefore need to offer more than the novelty of a folding screen. Durability, battery life, camera performance, application behavior, repair costs, and long-term display reliability will influence whether buyers view the iPhone Ultra as a versatile computer or an unusually expensive phone.
Costly Engineering Behind the Fold
Rumors suggest Apple may use Touch ID in the side button instead of Face ID. The change would not necessarily represent a retreat from facial authentication across the rest of the iPhone range. A foldable chassis has limited internal space, and eliminating the TrueDepth camera hardware could help Apple manage thickness around the outer and inner displays.
The reported design includes two rear cameras and front-facing cameras accessible in both folded and unfolded positions. That arrangement may leave the iPhone 18 Pro Max with the more extensive photography system, despite the foldable carrying a much higher price.
Such a decision would position the iPhone Ultra around form factor and productivity rather than making it the automatic leader in every specification. Apple has used similar distinctions elsewhere, allowing one product to command a premium for its design while another retains advantages in cameras, battery endurance, or sustained performance.
Display production is another source of expense. Folding OLED panels require flexible materials, protective layers, specialized hinges, and tighter assembly controls. Apple’s reported pursuit of a nearly crease-free screen may increase component costs and reduce early manufacturing yields.
The company is also entering the category after competitors have spent several generations addressing hinge failures, screen damage, dust protection, and application scaling. Arriving later gives Apple access to a more mature supply chain, but its design standards may create additional production challenges.
Industry estimates suggest Apple’s arrival could help raise the average selling price of book-style foldables throughout 2026. Competitors already sell premium folding phones, yet a model priced near $2,500 would push the category further away from mainstream flagship pricing.
Image Credit: AppleMagazine
Apple Upgrade Softens the Monthly Number
Apple Upgrade could make the iPhone Ultra price appear less intimidating at checkout. The Klarna-backed program lets eligible US customers lease selected Apple devices through fixed monthly payments rather than covering the entire retail price upfront.
Current iPhones can be leased for 12 or 24 months. At the end of the term, customers may return the device, move into another eligible Apple product, or pay the remaining amount required to keep it.
That structure can produce lower monthly payments than traditional financing because the customer is not necessarily paying the entire purchase price during the lease. Part of the product’s value remains in the device at the end of the agreement.
A future iPhone Ultra could fit naturally into this model. Its high retail price and expected resale value would give Apple and Klarna room to separate the cost of using the phone for two years from the cost of owning it permanently.
No monthly figure has been announced for the foldable. Apple cannot price an Apple Upgrade lease until it establishes the phone’s retail cost, residual value, eligible term, and trade-in conditions. A simple calculation that divides $2,000 or $2,500 by 24 months would therefore be misleading.
The monthly charge may be considerably lower than a standard purchase installment, but the customer does not automatically own the iPhone after making the scheduled lease payments. Keeping it requires an additional payment based on the remaining value specified by the agreement.
AppleCare+ is also separate from the current Apple Upgrade lease price. That differs from the former iPhone Upgrade Program, which bundled AppleCare+ coverage into its monthly payments. Protection could be particularly relevant for an expensive first-generation foldable containing a flexible display and complex hinge.
Trade-in credit may reduce the monthly charge, while storage selection would push it higher. Sales tax, cellular service, accessories, and optional protection would remain additional costs. Apple Upgrade changes when and how customers pay, but it does not turn a $2,000-plus product into a lower-priced iPhone.
Limited Supply Could Intensify Early Demand
Apple is reportedly preparing millions of foldable units, but production may be heavily weighted toward the final months of 2026 and 2027. Supply-chain estimates have ranged from 7 million to 10 million devices, with different reports using different production periods and assumptions.
The foldable may be announced alongside the iPhone 18 Pro and iPhone 18 Pro Max but reach customers later. That would resemble the 2017 launch of the iPhone X, which was introduced with the iPhone 8 family in September and released in November.
A delayed retail date would give Apple more time to accumulate inventory while preserving the device’s place in its fall presentation. It could also place the iPhone Ultra into the holiday quarter with considerable demand concentrated around a relatively small supply.
High pricing does not necessarily prevent shortages during the first weeks of an Apple product launch. Early adopters, developers, collectors, and customers waiting specifically for an Apple foldable represent a smaller audience than the conventional iPhone market, but they may still outnumber the units available at release.
Apple Upgrade could add another source of demand by replacing the full retail figure with a monthly lease price inside the Apple Store. That presentation may make the phone accessible to customers who would reject a $2,500 purchase while accepting a recurring payment and returning the device later.
Kuo expects only 500,000 to 1 million foldable iPhones to ship during the third quarter, a supply level that could push some deliveries four to six weeks beyond the opening preorder window.
Apple’s CarPlay is coming to Crest and Balise pontoon boats
MasterCraft Boat Holdings has announced that it is adding Apple CarPlay to its upcoming Crest and Balise pontoon boats, MacRumors reports. The company is partnering with Savvy Navvy to bring CarPlay and on-water navigation to boaters.
Boaters who purchase select 2027 Crest or Balise pontoons will gain access to CarPlay, offering many of the same features available in cars. The Savvy Navvy mobile app will integrate with CarPlay to display nautical charts, GPS tracking, smart routing, and live weather forecasts alongside other CarPlay apps.
Savvy Navvy will provide specialized water navigation—a feature not available through the Apple Maps CarPlay integration.
“Boaters have been asking for a modern infotainment system for years,” says Jelte Liebrand, Founder and CEO of Savvy Navvy. “Plan your trip on the couch, step aboard, and it is already at the helm. No complicated ways to synchronise things; it just works. Savvy Navvy for CarPlay works on iOS and Android with any compatible display. I’m thrilled to see Crest and Balise put CarPlay in front of their boaters.”
Starting with the 2027 model year, Apple CarPlay with Savvy Navvy will come standard on all new Balise and Crest Conquest and Caribbean models. A limited Savvy Navvy Premium subscription is included.The Savvy Navvy app is available for CarPlay worldwide starting today and works with any compatible CarPlay display, including aftermarket marine head units.
MacDailyNews Take: BoatPlay.
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A fabricante de barcos de lazer MasterCraft Boat Holdingsanunciou ontem que está levando a compatibilidade com o CarPlay a alguns de seus barcos pontão (pontoon boats) em parceria com o app Savvy Navvy.
Um pedido antigo de clientes da fabricante, o sistema de infoentretenimento da Apple, bem como o Android Auto, serão implementados por padrão em modelos 2027 (ou mais recentes) das marcas Crest e Balise, que contarão com vários dos mesmos recursos disponíveis em carros.
A parceria com o Savvy Navvy, no entanto, permitirá que usuários confiram também informações como cartas náuticas, rastreamento por GPS 1Global positioning system, ou sistema de posicionamento global., rotas inteligentes, previsões meteorológicas em tempo real e dados de marés, muitas das quais ainda não estão disponíveis no app Mapas (Maps), da Apple.
Quem adquirir um barco elegível das linhas Balise, Crest Conquest ou Caribbean ganhará ainda acesso a todos os recursos do Savvy Navvy Premium, versão mais completa do serviço de navegação, sem custo extra.
Ainda segundo a MasterCraft Boat Holdings, os primeiros modelos compatíveis com o CarPlay serão lançados já no próximo mês. O Savvy Navvy, por sua vez, está disponível para download na App Store.
Despite predictions that AI agents could make traditional apps obsolete, developers are shipping new software faster than ever. From smarter bookmarking tools and neighborhood marketplaces to digital pen pals and nature journals, here are the latest App Store finds worth adding to your Home Screen.
Igeekphone News August 8, 2026 – XR hardware company Unseen Reality has officially unveiled the URXR One, a lightweight head-mounted display designed to serve as a portable replacement for traditional monitors rather than a conventional virtual reality headset. The device is set to launch on Kickstarter on August 4, with an early-bird price of $800, while the expected retail price is $900. Shipments are scheduled to begin in mid-October 2026.
Designed as a Personal Display Instead of a VR Headset
Unlike most VR headsets that focus on immersive gaming or virtual environments, the URXR One is positioned as a wearable display for productivity, entertainment, and extended everyday use. The headset is optimized for displaying traditional 2D content, making it suitable for users who want a large virtual screen for work, media consumption, or multitasking.
According to Unseen Reality, the headset has been engineered for comfortable long-term wear and supports both 3 Degrees of Freedom (3DOF) and 6 Degrees of Freedom (6DOF) operating modes. Spatial tracking in 6DOF mode is enabled by a dual-camera SLAM (Simultaneous Localization and Mapping) system, allowing the virtual display to remain anchored in physical space as users move around.
Lightweight Design with Pancake Optics
One of the URXR One’s standout features is its remarkably lightweight construction. Weighing just 93 grams, the headset is significantly lighter than most standalone VR and mixed reality devices currently on the market.
The display system incorporates a Mini Pancake optical design, which helps reduce both size and weight while maintaining image clarity. The headset is equipped with:
Dual 1.03-inch Micro OLED displays
2448 × 2064 resolution per eye
90Hz refresh rate
These specifications are intended to deliver crisp visuals suitable for productivity applications, video streaming, and general computing.
Virtual Display Expands Up to 200 Inches
The URXR One enables users to create a virtual display that can scale from the approximate size of a laptop screen to as large as 200 inches, providing a flexible workspace without requiring a physical monitor.
This approach makes the device particularly attractive for mobile professionals, travelers, and users working in limited spaces who want a large-screen experience while maintaining portability.
External Device Required
Unlike standalone XR headsets equipped with onboard processors, the URXR One does not include an independent computing platform. Instead, it functions as an external display by connecting directly to compatible devices through a USB-C DisplayPort connection.
Users can pair the headset with laptops, PCs, tablets, or supported smartphones capable of video output over USB-C.
However, Unseen Reality notes that certain smartphones may not provide sufficient power or DisplayPort output through a single USB-C connection. For these devices, the company offers an optional URXR Power Hub, priced at $69, which supplies additional power and expands compatibility.
Pricing and Availability
The URXR One will be available through a Kickstarter crowdfunding campaign, offering:
Early-bird price:$800
Expected retail price:$900
Optional URXR Power Hub:$69
The company expects to begin shipping the headset to backers in mid-October 2026.
Final Thoughts
Rather than competing directly with immersive VR headsets, the Unseen Reality URXR One targets users looking for a lightweight, wearable personal display for productivity and media consumption. Its 93-gram design, Mini Pancake optics, dual Micro OLED displays, 90Hz refresh rate, and 6DOF spatial tracking distinguish it from traditional smart glasses while avoiding the bulk of many standalone XR devices.
If Unseen Reality delivers on its promises of comfort, display quality, and reliable spatial tracking, the URXR One could become an appealing option for professionals and enthusiasts seeking a portable large-screen experience without carrying a physical monitor.
Para a estreia das telas OLED1Organic light-emitting diode, ou diodo emissor de luz orgânico. e do suporte ao toque em computadores com o suposto “MacBook Ultra”, a Apple poderá recorrer exclusivamente à Samsung Display como fornecedora dos painéis.
A informação partiu do site sul-coreano The Elec, o qual afirmou que, segundo as suas fontes relacionadas à cadeia de suprimentos, cerca de 250 mil unidades de painéis OLED de 14 e 16 polegadas (8,6ª geração) da Samsung foram encomendadas, com previsão de produção em massa para o mês de agosto.
A Apple não teria cogitado a LG Display e tampouco a BOE para o desenvolvimento dessas telas, devido a questões de rendimento, tornando a Samsung a única fornecedora viável.
De acordo com uma série de leakers, analistas e jornalistas, especulava-se que o “MacBook Ultra” tivesse o seu lançamento entre o final deste ano e o início do ano que vem, mas devido à crise de memória é possível que ele de fato chegue às lojas somente em 2027.
Segundo o jornalista Mark Gurman (da Bloomberg), tal Mac deverá ser equipado com os chips M5 Pro e M5 Max, com o conjunto (design, construção e tela) posicionando-o acima dos MacBooks Pro.
MacBook Pro de 16″
Cores: preto-espacial ou prateado Tela: padrão ou nano-texture Chips: M5 Pro ou M5 Max Memória: 24GB, 36GB, 48GB, 64GB ou 128GB Armazenamento: 1TB, 2TB, 4TB ou 8TB
Cores: preto-espacial ou prateado Tela: padrão ou nano-texture Chips: M5, M5 Pro ou M5 Max Memória: 24GB, 36GB, 48GB, 64GB ou 128GB Armazenamento: 1TB, 2TB, 4TB ou 8TB Adaptador de energia: USB-C de 70W ou 96W
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Apple is pressing its OLED panel suppliers for a substantial price reduction on displays destined for the upcoming iPhone 18 Pro Max, as soaring memory chip costs force the company to seek savings elsewhere in its bill of materials.
According to a report from Korean outlet The Elec, Apple has proposed paying around $70 per OLED panel for the iPhone 18 Pro Max. Industry estimates indicate the final supply price from Samsung Display and LG Display could settle even lower — at approximately $66.50. That represents a roughly 20% drop compared with the panels used in the iPhone 17 Pro Max.
While Apple has historically negotiated lower OLED prices with each successive iPhone generation, this year’s cut is unusually steep. The reduction comes despite increased manufacturing complexity: the iPhone 18 series is expected to incorporate Samsung Display’s latest M16 OLED material set, which improves luminous efficiency, lifespan, and color performance. Panel makers must refine processes and stabilize yields for the new materials, raising production difficulty even as prices fall.
The aggressive push for lower display costs is driven by “chipflation”—sharp increases in memory semiconductor prices. Smartphone makers across the industry are attempting to offset higher memory expenses by cutting procurement costs for other components, including displays and camera modules.
Samsung Display President Lee Cheong recently highlighted the pressure, stating at K-Display 2026 that “this year is extremely difficult because of chipflation” and that “very strong pressure is coming in to lower component and display prices.” LG Display’s president noted the company is feeling the effects but described them as manageable through ongoing cost innovation.
Market research firm UBI Research projects Samsung Display will supply 46 million OLED panels for Apple’s bar-type iPhone 18 lineup this year (2 million for the standard model, 18 million for the Pro, and 26 million for the Pro Max). LG Display is expected to provide about 41 million panels (roughly 1 million for the standard model, 19 million for the Pro, and 21 million for the Pro Max).
Apple is anticipated to launch the iPhone 18 Pro and Pro Max in September 2026 alongside its first foldable iPhone, with the standard iPhone 18 and iPhone 18e following in spring 2027. Analysts have suggested the Pro models could see starting prices of $1,299 and $1,399 respectively — up $200 from their predecessors — largely due to elevated memory and storage costs.Whether the OLED savings will help limit further price increases for consumers remains to be seen, but the negotiations underscore the intense cost pressures currently facing the smartphone supply chain.
MacDailyNews Take: In the high-stakes world of smartphone component supply, the message from Cupertino is clear and uncompromising: If you want to keep Apple’s gargantuan business, you will help them preserve their margins.
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Ford Apple Maps integration will place the navigation service directly inside a new family of affordable electric vehicles, beginning with a midsize pickup expected to start at approximately $30,000 in 2027.
The truck will not depend on CarPlay or a connected iPhone to access Apple Maps. Ford plans to embed the service through MapKit for Automotive, allowing the automaker to incorporate Apple navigation into its own displays, controls and software environment.
CarPlay will remain available for drivers who want to use iPhone apps, messages, calls and media. The native integration, however, means Apple Maps can continue providing directions when no phone is connected or when the driver uses a device from another manufacturer.
The partnership extends beyond dashboard navigation. Ford also intends to use road-level information from Apple Maps while developing future versions of BlueCruise, connecting Apple mapping data with the driver-assistance technology planned for its Universal Electric Vehicle Platform.
Ford Apple Maps Moves Beyond CarPlay
Ford Apple Maps represents a different approach from the familiar relationship between an iPhone and a vehicle.
CarPlay runs from the phone and presents selected apps through the dashboard. The embedded version of Apple Maps will operate as part of the truck software, giving Ford greater control over how directions, charging information and vehicle data appear across its displays.
Drivers can expect turn-by-turn guidance, live traffic conditions, incident reports and detailed destination information. Ford will be able to adapt the visual experience to match the interface created for its new electric platform rather than reproducing the standard CarPlay layout.
EV routing may become the most practical benefit. The system can consider available range, charging locations and route conditions before recommending where a driver should stop.
When supported by the vehicle, navigation can also trigger battery preconditioning before arriving at a fast charger. Bringing the battery toward an appropriate temperature can reduce charging time, particularly during cold or extremely hot conditions.
Integrating those functions removes part of the planning burden from longer electric trips. Drivers will not need to move constantly between a navigation app, charging network software and separate vehicle menus to understand whether a station is suitable.
The native experience also gives Ford an alternative to building a complete mapping platform internally. Apple already maintains search, traffic, routing and place information across a large geographic network, while Ford can concentrate on vehicle-specific functions.
Apple, meanwhile, gains a route into factory-installed automotive software without needing to produce its own car.
A Different Strategy From CarPlay Ultra
The Ford arrangement should not be confused with CarPlay Ultra.
CarPlay Ultra expands the iPhone experience across multiple vehicle screens and can combine phone content with information supplied by the car, including speed, fuel or battery levels and climate controls.
Ford is taking a more selective path. Apple Maps becomes a native service, but the broader dashboard remains a Ford environment.
That distinction may appeal to automakers reluctant to hand control of the cabin interface to another company. Ford can use Apple technology for navigation while preserving its own identity, subscription services and software architecture.
Drivers still receive a recognizable Apple product, but the vehicle manufacturer determines where it appears and how it interacts with charging, driver assistance and other functions.
The arrangement could provide a model for other automakers that want access to individual Apple services without adopting the complete CarPlay Ultra experience.
Image Credit: Ford
A $30,000 Electric Truck Needs More Than a Low Price
The targeted price of approximately $30,000 would place it below many electric pickups currently available in the United States. Ford is aiming at drivers interested in an EV but unwilling or unable to spend the amounts associated with large premium trucks.
The company says the vehicle will provide more passenger space than a recent Toyota RAV4 while including a front storage compartment and a conventional truck bed. Performance is expected to compare with a Mustang EcoBoost, giving the pickup a stronger argument than affordability alone.
Reaching the price target requires changes throughout the vehicle rather than a smaller battery placed inside an existing truck design.
Ford has reduced the number of components, fasteners and assembly operations involved in the new platform. Its zonal electrical architecture is intended to shorten wiring and simplify how software-controlled systems connect across the vehicle.
Lithium iron phosphate batteries will form part of the structural floor. The chemistry avoids nickel and cobalt, generally costs less than alternatives focused on maximum energy density and can offer strong durability for repeated charging.
Production is planned for the Louisville Assembly Plant in Kentucky, where Ford is introducing a manufacturing process that separates major vehicle sections before bringing them together later in assembly.
Apple Maps supports the same cost-conscious strategy. Ford can offer a mature navigation experience without financing the creation of every mapping layer from the beginning.
Apple Maps Will Support BlueCruise Development
The partnership becomes more significant when mapping information begins supporting driver assistance.
Ford Latitude AI plans to use road-level Apple Maps data while developing future BlueCruise capabilities. The objective is to create smoother hands-free travel from a highway entrance ramp through the eventual exit.
Apple Maps can provide advance knowledge of road layouts, interchanges, curves and exits. Ford sensors and onboard systems must still identify vehicles, pedestrians, construction and unexpected changes in real time.
Apple is not developing or controlling BlueCruise. Ford remains responsible for the cameras, sensors, processors and driving decisions used by the system.
The maps provide another layer of context. A vehicle that understands the route in advance can prepare for lane changes, merges and exits before its sensors reach them.
Ford is also developing a large driving model through Latitude AI using extensive road data. Combining that work with detailed maps could allow the company to improve assistance without depending entirely on moment-to-moment visual detection.
The Universal Electric Vehicle Platform is expected to support more capable automated driving in later models. Ford has discussed eyes-off operation from 2028, although final hardware, pricing and regulatory approval remain unresolved.
Introducing that technology through an affordable platform would represent a departure from the usual industry pattern. Advanced driver assistance often begins in expensive vehicles where premium pricing absorbs the cost of sensors and computing.
Ford wants to distribute the development expense across a larger family of electric products.
Image Credit: Ford
Apple Maps Gives the Truck a Familiar Entry Point
The Apple Maps name may make the new truck feel less unfamiliar to customers buying an electric vehicle for the first time.
Charging behavior, range estimation and route planning can create hesitation among drivers accustomed to gasoline vehicles. Presenting those functions through a navigation service already used on millions of iPhones reduces the number of unfamiliar interfaces introduced at once.
Existing Apple Maps users may also recognize saved locations, search behavior and visual guidance, although Ford has not explained which personal features will require an Apple Account or connected iPhone.
The embedded service will still need reliable integration with vehicle range, charger availability and battery temperature. A familiar logo alone cannot compensate for inaccurate charging information or route estimates.
Ford has not yet announced the truck name, final driving range, battery capacity, production specifications or confirmed base price. Those details will determine whether the pickup can combine its promised affordability with enough capability for everyday work and travel.
The first production model is scheduled for 2027, leaving Ford time to refine the software and reveal how Apple Maps will appear across the dashboard before the Louisville assembly line begins building customer vehicles.
A crise no mercado de memórias causada pelo boom das empresas de inteligência artificial (IA) está fazendo até mesmo marcas como a Apple pechincharem na hora de garantir componentes para os seus produtos, segundo informações do site sul-coreano The Elec.
Mais precisamente, a empresa teria pedido que suas fornecedoras reduzissem o preço das telas OLED 1Organic light-emitting diode, ou diodo emissor de luz orgânico. destinadas ao vindouro “iPhone 18 Pro Max” para algo em torno de US$70. Para efeito de comparação, é estimado que cada tela do iPhone 17 Pro Max custe à Apple algo em torno de US$80.
De acordo com as fontes da indústria consultadas pelo veículo, no entanto, a Maçã não só teria obtido sucesso em sua barganha, como estaria pagando um valor médio ainda menor para a Samsung Display e a LG Display, suas duas principais fornecedoras de painéis: US$66,50 (redução de aproximadamente 20%).
Dados da UBI Research citados pelo The Elec dão conta de que a Samsung Display deverá produzir algo em torno de 46 milhões de telas OLED para a linha “iPhone 18” só em 2026, de modo que 2 milhões delas serão reservadas para o modelo de entrada, 18 milhões para o modelo Pro e 26 milhões para a versão Pro Max. A LG Display, por sua vez, produzirá cerca de 1,09 milhão de telas para o modelo mais barato, 19 milhões para o Pro e 21 milhões para o Pro Max.
É esperado que os iPhones “18 Pro” e “18 Pro Max” utilizem displays M16, a geração mais recente de painéis OLED. Entre as vantagens dessa versão da tecnologia estão uma maior eficiência luminosa, uma vida útil maior e características de cor aprimoradas.
Essa, vale notar, não é a primeira vez que o valor das telas OLED empregadas em iPhones cai de uma geração para a outra. Como destacado pelo próprio The Elec, os painéis produzidos para o iPhone 16 Pro Max, lançado em 2024, podiam passar de US$100 por unidade em alguns casos.
Exigências como a da Apple também não são uma surpresa para as fabricantes de telas. No último dia 22 de julho, por exemplo, o presidente da Samsung Display, Lee Cheong, comentou durante um evento que “há uma pressão muito forte para reduzir os preços de componentes e telas” devido à “inflação dos chips”. Jeong Cheol-dong, presidente da LG Display, por sua vez, reconheceu o impacto dessa crise nos negócios da fabricante, mas disse que a situação permanece “em um nível administrável”.
iPhone 17 Pro Max
Cores: prateado, laranja-cósmico ou azul-intenso Armazenamento: 256GB, 512GB, 1TB ou 2TB
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The European Commission has fined Google a total of €890 million ($1 billion) for its breaches of the Digital Market Act (DMA).
Just over half the fine — €460 million — was because Google illegally gave preference to its own services in Google Search results.
The remainder was because in the Google Play store for Android apps, the company prevented app developers from leading consumers to alternative, often cheaper, purchase channels. Under the DMA, app developers who distribute their apps via Google Play or Apple’s App Store should be able to inform customers of alternative offers.
Now Google must give third-party services featuring in its results the same treatment as its own services, and allow developers of apps in the Play Store to communicate about offers both in and outside the Play Store, or face further fines.
MacBook Air Flexgate is an unofficial name increasingly used for screen problems that appear when the laptop lid reaches a particular angle. The display may flicker, lose its backlight, show colored lines or turn completely black even though the computer continues running.
The term can be misleading. The original Flexgate controversy involved certain 13-inch MacBook Pro models from 2016, not MacBook Air. Apple later created a display backlight service program for eligible MacBook Pro units after determining that a small percentage could develop uneven lighting or lose the backlight entirely.
No equivalent MacBook Air repair program currently appears among Apple active service programs. Individual Air models can still experience failures involving display cables, connectors, backlight components or the LCD panel, but that does not establish one confirmed defect affecting every generation.
Owners therefore need to identify the symptom before assuming the screen has the same problem associated with the earlier MacBook Pro.
MacBook Air Flexgate Is Not the Original Flexgate
MacBook Air Flexgate usually refers to damage or wear affecting the thin cables carrying display information and power between the computer body and the screen.
These cables must flex every time the lid opens or closes. When a cable, connector or bonded section begins failing, the problem may initially appear only at certain screen angles. Moving the lid can restore the image temporarily, followed by another blackout when the display opens farther.
The original MacBook Pro issue became associated with a short backlight cable integrated into the display assembly. Repeated movement could place stress on the cable, producing a stage-light effect along the bottom of the screen before the backlight eventually stopped working.
MacBook Air designs also use compact display connections routed through the hinge area, but the internal construction differs across generations. A cable-related Air failure should not automatically be treated as evidence that Apple reused the exact defective MacBook Pro component.
The distinction matters during repair. A technician may use “Flexgate” as convenient shorthand, while the written diagnosis may identify a damaged display cable, backlight circuit, panel connection or complete display assembly.
Customers should ask which component has failed and how the conclusion was reached rather than accepting the nickname as the diagnosis.
Image Source: Google
Which MacBook Air Models Are Mentioned Most
Reports of angle-dependent MacBook Air display failures most commonly involve Retina models introduced from 2018 onward.
The 2018 and 2019 Intel MacBook Air share a thin Retina design with display connections running through the hinge area. The early 2020 Intel version and late 2020 M1 MacBook Air use closely related chassis designs, making symptoms across these machines look similar even when the failed component is not identical.
Owners describe displays that work when opened slightly but flicker, develop lines or turn black when moved toward a normal viewing position. Some units recover after the lid is partly closed, strongly suggesting a physical connection affected by movement.
The M1 MacBook Air receives particular attention because it sold in large numbers and remained available for several years. A greater number of public complaints does not necessarily mean it has a higher failure rate, but many of these computers are now old enough for wear, accidental pressure and repeated hinge movement to become relevant.
The redesigned M2 MacBook Air introduced in 2022 uses a different enclosure and display assembly. M3 and later versions continue that flatter design. Individual screen and cable failures can occur, but there is no established evidence of a single Flexgate defect covering those generations.
Older wedge-shaped MacBook Air models released before the 2018 Retina redesign can also develop display cable problems. They are not normally included in the Flexgate discussion because their screen architecture predates the MacBook Pro controversy and their failures follow different repair patterns.
The exact model can be checked through:
Apple menu > About This Mac
The model year and screen size are more useful than the date the Mac was purchased. Retailers may sell an earlier generation long after its original release.
How to Recognize a Display Cable Failure
A strong Flexgate-style symptom is a display that changes immediately when the lid moves.
The screen may operate normally below a particular angle, then flicker or disappear as it opens farther. Returning the lid to the previous position restores the picture without restarting the Mac.
Uneven illumination along the bottom edge can point toward a backlight connection. Several bright or dark patches resembling stage lights are especially associated with cable or backlight distribution problems.
A completely dark screen may still contain a faint image. Shining a flashlight toward the display in a dark room can sometimes reveal the desktop beneath the failed backlight. This test should be performed gently without pressing against the panel.
Colored vertical lines, black bands or duplicated images can involve the display data connection, but they may also indicate panel damage. Lines that remain unchanged at every lid angle are less characteristic of a flex-related failure.
Cracks do not always appear on the outer glass. Pressure from a webcam cover, keyboard protector, plug, pen or other object left between the keyboard and display can damage the internal LCD while leaving the surface relatively smooth.
Liquid exposure may create lines, discoloration or intermittent operation around the hinge and display connectors. In those cases, repeatedly opening the lid can spread contamination or worsen damaged connections.
An external monitor provides one of the most useful tests. When the external image remains normal while the built-in screen fails, the graphics processor is probably still generating the picture correctly. Attention then moves toward the internal display assembly, cable or connector.
A screenshot can provide another distinction. Capture the screen while the fault is visible, then inspect the file on another device or external monitor. When the screenshot looks normal, the problem is likely occurring after macOS generates the image.
What Owners Should Do Before Paying for Repair
Back up the Mac as soon as an intermittent display problem begins. A screen that works at one angle today may become completely unusable after another cable movement.
Avoid repeatedly opening and closing the lid to demonstrate the fault. Each movement can place further stress on an already damaged connection.
Record a short video showing the display at different angles. Intermittent failures can disappear when a Mac reaches a repair counter, and clear documentation helps the technician reproduce the condition.
Apple Diagnostics may identify some hardware problems, although a clean result does not rule out a damaged display cable. Testing in macOS Recovery or during startup can help exclude an ordinary application problem.
Apple and authorized providers commonly replace the complete display assembly when the cable is integrated with the screen. That approach can make an out-of-warranty repair expensive even when the visible fault involves a small cable.
Independent repair specialists may offer component-level cable work for certain models. The quality and durability of those repairs vary considerably, and newer Air displays can require specialized equipment, adhesives and calibration.
Before authorizing work, request a written estimate identifying the model, suspected component, warranty on the repair and whether the replacement display is new, used, refurbished or genuine.
AppleCare+ may reduce the cost when coverage remains active, particularly if the screen shows accidental damage. Standard warranty coverage depends on the diagnosis and whether Apple determines that impact, liquid or external pressure caused the failure.
The current Apple service-program list should also be checked before paying. A MacBook Air display program could be introduced or changed later, while consumer-protection laws may provide additional rights in some countries even after the limited warranty ends.
Owners using the Mac with an external monitor can often continue working while evaluating repair options. FileVault credentials, backups and any essential recovery codes should be confirmed before service because a technician may need to erase, reset or retain the computer during inspection.
A Apple anunciou hoje uma parceria com a Ford para que o Apple Maps seja integrado à Universal Electric Vehicle Platform (UEV) da montadora até 2027, por meio do seu kit de desenvolvimento MapKit for Automotive.
A Maçã ainda afirmou que as informações cartográficas em nível de via serão utilizadas pela equipe Latitude AI da Ford para desenvolver um sistema de condução hands-free.
Com o novo SDK 1Software development kit, ou kit de desenvolvimento de software., a plataforma UEV da Ford permitirá navegação curva a curva a partir de instruções em linguagem natural, informações de trânsito e incidentes em tempo real, busca intuitiva com cartões detalhados de locais e opções de rotas inteligentes.
A Ford deverá utilizar os dados viários dos Mapas da Apple para aprimorar a próxima geração do BlueCruise, seu sistema de condução sem as mãos para rodovias. A experiência da plataforma UEV poderá se assemelhar à dos Mapas no CarPlay, oferecendo um roteamento inteligente para elétricos e pré-condicionamento de bateria — nesse caso, integrados diretamente ao sistema de navegação do veículo.
O CEO 2Chief executive officer, ou diretor executivo. da Ford, Jim Farley, comentou a parceria:
Nossos novos carros de porte médio terão um preço por volta de US$30.000 e redefinirão o que a tecnologia avançada pode ser — simples, útil e realmente acessível para mais consumidores. […] Nós temos o orgulho de incorporar a navegação e a tecnologia de navegação de mapas do Apple Maps diretamente na nossa Universal Electric Vehicle Platform, dando aos consumidores uma experiência definitiva de navegação junto com o nosso app da Ford, uma suíte completa de software e a próxima geração do BlueCruise, tudo habilitado para uma nova arquitetura zonal. O Apple Maps entregou um produto de classe mundial, e estamos honrados em ser um dos primeiros a incorporá-lo diretamente em um veículo, ajudando a definir uma condução mais intuitiva e capaz.
Para os proprietários de carros da Ford, a Apple confirmou a continuidade do suporte ao CarPlay, embora a colaboração permita que até mesmo quem não utiliza um iPhone possua os Mapas da Apple com todos os seus recursos. Com o kit de desenvolvimento MapKit for Automotive, a expectativa da Apple é que mais montadoras incorporem os Mapas aos seus próprios sistemas.
Notas de rodapé
1
Software development kit, ou kit de desenvolvimento de software.
O WhatsAppoficializou hoje um conjunto de novidades para usuários de recursos e dispositivos da Apple, com destaque especial para o CarPlay e o iPad — que só ganhou um app do mensageiro no ano passado.
No caso do sistema de infoentretenimento da Maçã, foi revelada uma reformulação completa da experiência, que inclui agora a possibilidade de ouvir e responder mensagens com as mãos livres. Também passou a ser possível fazer ligações, consultar o histórico delas e acessar seus favoritos diretamente da multimídia do veículo.
Divulgação/Meta
Usuários de iPad, por sua vez, agora podem criar uma conta na plataforma e configurá-la diretamente do tablet, o que os livra também de ter que conectar o app a um smartphone. Segundo o mensageiro, essa adição era um dos principais pedidos dos usuários.
O WhatsApp também oficializou a possibilidade de compartilhar uma música do Apple Music ou do Spotify na forma de um status, expandindo as possibilidades de expressão nessa seção do app.
Por fim, também foi anunciada uma integração com o Adobe Acrobat para permitir que usuários abram PDFs diretamente do WhatsApp Web (ou do app para Windows) sem precisar baixá-los. Também passou a ser possível fazer edições simples, como destacar e adicionar comentários, sem deixar o mensageiro e com criptografia de ponta a ponta.
Divulgação/Meta
Segundo a Meta, essas novidades já foram liberadas para todos os usuários do WhatsApp.