If you need a headset to use at work, Bose's QuietComfort Ultra Gen II and the Sony WH-1000XM6 are undoubtedly good choices. I prefer the Bose because of its comfort and sound quality, and it is the headset I use while traveling.

But I found out recently that there is a better choice: Jabra's Evolve3 85. It is positioned as a work headset, but it does so much more; I used it for the better part of three months now, and I'm convinced that it is better than what Bose and Sony have to offer. Coming in at $475, it is on the higher end of the scale, but it has meaningful advantages over its immediate rivals.

Let's start with the design. The Evolve3 85 is the lightest headset in its category at 220g, and I immediately noticed the difference. Bose and Sony's headsets are at least 30g heavier, and switching between the QC Ultra Gen II and the Evolve3 85, it's clear that Jabra nailed the comfort. The lightweight design ensures you get a fit that doesn't lead to any fatigue even with all-day use.

The ear cushions have a breathable design, and that extends to the headband as well. Build quality is great, and while it is light, you never get a feeling that it is flimsy — it's built to last. Another positive is the case; the headset folds flat and fits snugly into the bundled case, which is significantly smaller than what you get with Bose and Sony. This is a big deal in and of itself, as the Evolve3 85 doesn't take up anywhere as much room in your bag.

I also like the connectivity on offer. The Evolve3 85 uses Bluetooth 5.3, and I didn't see any issues pairing the headset with my Pixel 11 Pro XL, Find X9 Ultra, X9 Pro, Galaxy Z Fold 8 Ultra, iPhone 17 Pro, or the iPad Pro M4. It has Fast Pair, so it's about as easy to connect it to an Android device. There's also USB-C and 3.5mm connectivity if you want to plug the headset in, and my favorite inclusion is a USB-C receiver that lets me use the headset with my Windows machine.

I don't like using Bluetooth with Windows; my Gigabyte motherboard has a Bluetooth modem that's built clearly as an afterthought, because it is flaky at the best of times. As such, the convenience of being able to use a receiver to connect the headset with Windows is just great, and I like that Jabra went with USB-C. You also get USB-C and 3.5mm cables in the box, and I like the attention to detail that the brand lavished when it comes to connectivity.

Connectivity is a big part of what makes a work-related headset stand out, and the Evolve3 85 excels in this area. Oh, and you can easily change the battery itself, should you need to down the line. I like tech that's built to last, and given that batteries tend to degrade over time, they're usually the biggest point of failure in a headset, so it's good to see Jabra addressing the issue.

There are other niceties as well; Jabra's ClearVoice does a good job tuning out ambient noises when you're talking, and it holds up astonishingly well. I use NVIDIA Broadcast to do the same, but ClearVoice is a good enough alternative. On that note, it has dedicated ANC as well, and it does an effective job blocking sounds in your surroundings if you're in a meeting or outdoors. The headset pairs with whichever digital assistant you use on your phone, and there are physical controls.

Sound quality is pretty good, too. Honestly, given how much Jabra positioned this as a work headset, I didn't think it would sound as good as its rivals, but the 32mm drivers do a great job. You get a detailed sound with plenty of bass, clean mids, and a tight treble. It's obviously built for meetings, but the headset is just as effective at extended music listening sessions. In fact, the only problem is that you don't get AptX codecs — it is limited to SBC and AAC.

Another thing Jabra does well is charging tech; the Evolve3 85 includes wireless charging, and I didn't realize just how convenient this is until I used the headset — I now want all of my Bluetooth headsets to have this as standard. There's fast charging too, with a 5-minute charge delivering five hours of power. The headset lasts well over 23 hours of meetings, with regular music listening at 60 hours — double that of Bose and Sony. Basically, you'll only need to charge it once a week even if you use it all day.

You get six mics in total, and they use MEMS solid-state tech, delivering better fidelity and low distortion. I attended dozens of meetings with the Evolve3 85 over Google Meet, Zoom, and Microsoft Teams, and the headset did a brilliant job.

While the Evolve3 85 is targeted as a work headset, it is just as great to listen to music or podcasts, and the lightweight design combined with all the extra features gives it a unique advantage you just don't see in this category.

On our podcast I’m known as the Apple hater, but over the past year I’ve let up a little — even defended the company.

I’ve said Apple could be the only company capable of releasing camera glasses without major backlash thanks to privacy-first approach, celebrated its approach to AI as possibly genius if the bubble does pop, and most recently said the iPhone Duo looks great and that the visible crease in some shots should be ignored — as if it’s like the Z Fold 8 Ultra you’ll never see it while you’re using it.

But in our most recent episode, I saw something that I couldn’t believe in the new AirPods 5 specs. I had to actually message our Audio Editor because I thought I must be wrong.

How are on-bud volume controls only now coming to AirPods? And how are they reserved for the pricier model?

Take back (volume) control

I brought this up in the podcast, but my Apple-wielding colleagues — Axel Metz and Matt Evans — argued the feature isn’t that useful anyway. Those with Pro-level AirPods that boast volume controls noted that they rarely use them

Folks, that’s beside the point.

Volume controls are one of the most basic earbuds functions. Take a minute to scroll through Amazon, and you can find dozens of wireless earbuds under $20 that offer volume controls. This shouldn’t be something reserved for the fifth generation of a premium earbuds brand like AirPods. It’s absurd!

Oh, and I think volume controls on the buds are useful, for what it’s worth. If I’ve set my phone up to watch a YouTube video and the volume spikes, I want to be able to quickly swipe down without reaching over; or I might want to change the volume of my workout tunes mid-session without pulling my phone out and risking getting distracted.

Sure, it’s not a game changer, but as I said already, it’s a basic feature we should expect. It would be like if your iPhone didn’t have an email app — there are ways around it, but why cut off the root of the problem?

What really grinds my gears, however, is that volume controls still aren’t truly standard. If you get the base $129 / £119 / AU$219 AirPods, you’ll be out of luck — you need to pay extra for the $149 / £139 / AU$249 model with a wireless charging case.

This isn’t anywhere near as egregious as those ridiculously expensive Mac Pro wheels from early 2020 — back when we could worry about such trivialities in the ‘before times’ — but it feels like a remnant of Apple’s arrogance, and the quality that has put me off the company’s tech for all these years.

People can get the earbuds they want, and I’m sure the AirPods 5 will be just as solid as the previous generation. But when there are so many excellent audio options out there, my philosophy is to get a pair that respects you, offers genuine value for money, and won’t nickel-and-dime you for features that should have been added back in the first-generation model — not as an upcharge on the fifth-generation iteration.

What you need to know

• Rumors now say Nothing is getting closer to a new audio product launch dubbed the "Headphone 1 Pro" late in September.
• The device could enter a more premium aesthetic for consumers with a $399 price tag, 60 hours battery life, improved ANC, and a triple audio driver setup.
• The original Headphone 1 were pretty good, and could've arguably been one of the best (if not the best) audio product of 2025.

Nothing's first over-ear headphones made a splash when they debuted. Now, rumors suggest the company wants to make even more noise with a "Pro" model.

Late this week, a post by Dealabs suggests Nothing is developing a "Headphone 1 Pro" model, and a launch could be closer than we think (via 9to5Google). As with any device, especially one marked by "Pro," design changes/improvements are possible. The publication claims the Pro headphones could feature "aluminum and glass" on their body. The idea could be to not only separate the Pro from the base model, but also to solidify a "premium" aesthetic, as the post notes.

White and black colorways are supposedly likely once this (allegedly) hits the market around September 29, 2026. However, rumors claim Nothing plans to make the Pro tag matter with a triple audio driver. Improved bass, sharper audio precision, and improved treble were mentioned.

Whispers allege real-time "adaptive" ANC that could outshine the original's. Battery life is another highlight. The Pro model could offer 60 hours of playback time. What's not clear is whether this is with ANC active or not. The original model could run for 35 hours with ANC on and 80 hours with it off. If this higher number concerns the former, that could be a huge boon to consumers.

There's nothing official, but rumors claim the Headphone 1 Pro could run consumers $399 in the U.S.

The original model was good

If you take a quick step back to when the Headphone 1 launched, Nothing stuck them with a $299 price tag in the U.S. The Pro model would ask for ~$100 more, if we're to believe these early rumors. Anyway, Nothing wanted to make a bold statement with these headphones. The device brought back real, physical buttons, rollers, and paddles that make the experience more manageable.

There were pieces of aluminum that accented the Headphone 1. The Pro version could take that up a bit, and with more glass, too. In our experience, the Headphone 1 was a good piece of hardware. In fact, it was arguably one of the best audio products of 2025. Considering the positioning of the controls, the Headphone 1 made it easy to control our music. What's more, since these buttons are physical, we avoided those accidental song skips or pauses.

Nothing equipped the Headphone 1 with "a custom 40mm driver with sound tuned by KEF" that sounded "amazing," per Android Central's Harish Jonnalagadda.

While the major headlines from Apple’s September event were understandably on the iPhone Duo foldable, one of the standout announcements for me concerns the AirPods 5.

Apple’s non-Pro series of earbuds are once again available in two flavours, with a few, admittedly useful, features separating the two. Perhaps the biggest shock, however, is that both the AirPods 5 and AirPods 5 with Wireless Charging Case (that name will eventually become annoying to type out) cost less than the previous AirPods 4 with ANC.

The two-year-old model launched at AU$299. The new AirPods 5 models can be yours for AU$219 and AU$249. Given the fact that Apple has been no stranger to price hikes in recent times, it’s quite remarkable that the popular AirPods got a price cut.

More impressive still, both models introduce notable upgrades over their predecessors. Apple is claiming industry-leading ANC for an open-ear design, alongside a richer, more detailed sound, with support for Personalised Spatial Audio. Apple also claims they’re more durable than before, and you also gain access to Live Translation (previously a Pro-only feature), Adaptive EQ and up to five hours of playtime with ANC on.

The AirPods 5 with Wireless Charging Case not only get a wireless charging case (shock) but also on-stem volume control. Take it from me as an AirPods Pro 3 user, this feature alone is worth its weight in gold — it’s so intuitive to use!

The Apple AirPods 5 and AirPods 5 with Wireless Charging Case (yep, still annoying to type) will be available from September 18, and you can preorder them today from the following retailers. Amazon would be my top choice, as you can save a couple of dollars on RRP.

AirPods 5 deals in Australia

• Amazon: preorder for AU$217
• The Good Guys: preorder for AU$219
• JB Hi-Fi: preorder for AU$219
• Apple: preorder for AU$219 with free engraving

AirPods 5 with Wireless Charging Case deals in Australia

• Amazon: preorder for AU$247
• The Good Guys: preorder for AU$249
• JB Hi-Fi: preorder for AU$249
• Apple: preorder for AU$249 with free engraving

While the pricing of the AirPods 5 is commendable, I also have to bring your attention to the AirPods Pro 3, which are available for AU$347 at the time of writing at Amazon.

• Evidence points to Beats 360 coming later in September
• That's despite Beats' owner, Apple, having just hosted a big launch event
• We now know a lot about these new headphones too…

While the AirPods 5 upgrades offer you the best features of the AirPods Pro, they were small consolation at an Apple Event in which people were hoping for more sweeping audio upgrades. No AirPods with cameras, no HomePods upgrade despite teases, and no new Beats headphones.

However, that latter point could be addressed later in the month. How come? because according to MacRumors, Apple just released a firmware update for the Beats 360 headphones. Yes, that same pair of Beats 360 headphones we've been hearing rumors about for months, but that have yet to be officially announced.

Why is Apple updating headphones that don't exist? Well, bear in mind we've been seeing them for months, as Apple gave them to multiple soccer World Cup players to show off during the tournament. Celebrity sportspeople need their tech updating too, after all.

There's no indication of what this update does, and it doesn't really matter. It's all about what this update suggests.

A Beats 360 release date just around the corner?

Because of this recent software update, many now think that the Beats 360 are due to be unveiled at some point in September.

While Apple already has just had its big product unveiling event of the year (on September 9, around 14 hours ago at the time of writing), that doesn't rule out new Beats devices. Apple generally lets its Beats sub-brand operate independently.

In fact, it would've been pretty bizarre if we had seen the Beats 360 shown off at the Apple event, for this fact.

We know a lot about how the Beats 360 look, thanks to plenty of leaks (and, of course, the fact that they were literally on the necks, heads and bags of a few soccer players months ago). They sound like a big step up from what we've seen, but as the launch of a new range, it's hard to know how they'll stack up to existing models.

Beats' last product launch was in October 2025, when it showed off the Powerbeats Fit, so maybe we'll see the brand take the same late-September-early-October window for its new device. Or devices? We've only heard about the Beats 360, but that doesn't rule out siblings of other form factors.

• Two AirPods 5 models: 50% better ANC, Adaptive Audio and Live Translation
• A step up model boasts wireless charging and volume swipeable stems
• $129 / £129 for AirPods 5; $149 / £149 for AirPods 5 with Wireless Charging

If you watched our Apple event coverage, you'll know that Apple's decided to double up on its non-Pro AirPods rollout as it did before, and each model within the new AirPods 5 duo features ANC, whether you really felt you wanted it or not.

And Apple definitely wants you to want it, because along with an "all-new multiport acoustic architecture" in this open-fit style, the company claims the new onboard ANC will remove up to 50% more external noise compared to AirPods 4 with Active Noise Cancellation.

One of the key upgrades here is Live Translation inclusion in both sets (previously the sole preserve of the Pro lineup) as well as Personalised Spatial Audio and Adaptive EQ. And the new battery now offers up to 20 hours in total with ANC (up to five hours from the buds themselves, which is an hour more than their older siblings, or four with ANC) or up to 22 hours if listening without ANC.

True, it's still not great in the stamina stakes. But this really is Apple's entry-level AirPods offering and for some, cash (not battery life) is king.

Also, it's worth pointing out while Live Translation and Adaptive EQ is here, there are none of those rumored cameras, low-res or otherwise — even in the top-tier option. We didn't expect them 'til 2027 and it turns out we were right to stick to that.

Although Audio Intelligence and Siri Recap did launch at the event, these are software upgrades meant to help enhance what you hear (and in some cases, transcribe it, although the promise is that Apple will neither record, nor store said information). Anyway, no, Apple eyes in your ears are still a way off yet.

It's been nearly two years since AirPods 5's predecessors launched (where does the time go?) but the original AirPods 4 with Active Noise Cancellation were priced at $179 / £179 / AU$299 when they landed on September 20, 2024. And no such pricing exists now. That's right, both models are cheaper.

The company knows that change isn't always good when it comes to the delicate topic of coin, so it hasn't troubled us with new figures in the standard set, which will sell for the original basic model's $129 / £129 (likely AU$199) asking fee.

And the step-up model? That will cost $149 / £149 (around AU$209), so less than the original AirPods 4 with ANC.

Apple's 'pay for what you want (and enjoy what you buy)' is refreshing

OK, no cameras, no hearing health suite and of course no heart-rate monitoring, but you have to hand it to Apple. It's like someone at an Apple Park board meeting stood up and said, "Why don't we just let fans of AirPods pick their perks?" You love to see it.

Want on-volume stem swiping? It has been added it to the step-up model! A case that supports wireless charging? That's also in the $20 / £20 more expensive option. In isolation these upgrades don't feel too significant, but for me these choices are bang on — every little win adds a little value, no?

I'd plump for the set with the on-volume stems for sure. I know that for me, this is a perk worth paying for, and it's the first time Apple's added it to its open-fit earbuds design. For clarity, this design sits in your concha (or ear well) and does not require the ear-tips of the AirPods Pro lineup to create a secure seal within your ear canal.

I've lost count of the number of times I've knocked cheap earbuds — and even pricier ones — for making me dig out my phone when I need to lower the volume, and for me this is a key perk. Thanks, AirPods 5 with Wireless Charging!

Earlier this year, many Apple products (but not iPhones, AirPods or Watches) were hit with a huge set of price hikes. And then, more recently, Apple unveiled its new Mac mini range, which also comes at a 50% higher starting price than just five months before.

This left me (and probably a lot of other people) fearing the worst about the prices of the new stuff coming at Apple's September 2026 event.

But as we watched new products being announced that were the same price, or actually better value, than their predecessors, I felt like I was watching Neo dodging RAM-ageddon bullets… even though the iPhone 18 Pro price rose (check out our full list of iPhone price hikes), it felt reasonable.

But then, just like Neo, we got clipped and dropped to the ground by the fact that Apple quietly increased the price sof all its older phones following the event. Here's the new pricing for those models:

Let's run through how well we did in different areas in the US and UK prices (it may differ elsewhere, of course).

Apple Watch

A nice easy win here — we got new features across both the new regular model and the new Ultra, and we got them for the same price as the previous model. That's pretty great given the levels of inflation we're dealing with.

The only potentially offputting thing is Apple's slightly new always-listening Siri Recap option, now — but not the price, mercifully.

AirPods 5

These were the big win on value, in my opinion. When reporting on the AirPods 5 rumors, we said that we really wanted to see Apple improve what you got for the money specifically, because its entry-level were behind the best budget earbuds from competitors.

Well, that's exactly what we got. The basic AirPods 5 now have active noise cancellation, and along with other improvements this should make them competitive again at the same price. And the mid-range AirPods 5 model get on-ear volume controls and a few other small quality-of-life upgrades, which makes them cheaper than last year's mid-range model. It's a win all around — and you can pre-order them today.

iPhone 18 Pro

This is where things get rockier — but both models have a relatively modest $100 price increase in the US, which is under 10%, and in the world of 2026, I'll take that.

Of course, they've also improved compared to the previous model, and from what Apple's saying the new variable aperture camera system and the much longer battery life provided by the (somehow also super-powerful) A20 Pro chip might be well worth the extra cash.

iPhone Duo

Look, do I think $1,999 is an appealing price for a phone? It's not what I'd choose to pay. I wasn't happy about the rumors of it being that high, but it was kind of inevitable. However, the iPhone Duo folding phone needs to be assessed in context — and that context is: the Samsung Galaxy Z Fold 8 Ultra costs more in the US (in the UK, Samsung has the edge).

It only costs $100 more, I'll grant you, but a win is a win — and again, given the price rises elsewhere in Apple's range earlier this year, I think it was far from a given that its fancy folder was going to actually undercut the competition.

It's not all roses

Will we be as lucky with future releases? Perhaps not. It's notable that these product categories are some of the few that didn't get price rises in the hikes earlier this year.

We're expecting the Apple TV 4K and HomePod mini to get new versions soon, for example, and these will probably arrive with the same price the current models do… which were just jacked up significantly. Same for the rumored new entry-level iPad.

And then there's the small matter of Apple having raised the prices of all its existing iPhone models. Unlike the iPhone 18 Pro, those increases don't come with any hardware or performance upgrades — they're just more expensive.

And I assume this means we're not getting a base iPhone 18 at all, if all these phones are sticking around with higher prices.

• Audio-Technica knows what it's doing with open-back headphones
• However, this is the company's first ever wireless open-back offering
• …and also, they feature active 'noise reduction'

All it takes is a quick glance at our Audio-Technica ATH-ADX700 review to know that Audio-Technica knows precisely how to make a great set of open-backed headphones.

That said, this is the first time the company is cutting the wire, when it comes to delivering such audio architecture. Today, (September 9), the company is expanding its open-back headphone line-up with the new ATH-AL5NC, its first ever wireless open-back headphones.

At their core are specially designed 53mm drivers, promising "detailed, expansive sound", while the open housings should improve airflow and reduce heat around the ears, if your closed-back cans often feel a little toasty.

Tipping the scales at 240g (for reference, the Sony WH-1000XM6 weigh 254g), they’re light too. Longer listening sessions at home should be comfortable, whether listening to your hi-res music, working or, as suggested by A-T, gaming.

And here's a new duo in this space: despite their open-back design, the ATH-AL5NC also feature Sound Leakage Reduction, helping to reduce the amount of sound escaping into those shared spaces (the London Underground carriages spring to mind), alongside "noise reduction" (available in wireless and wired modes) to minimize everyday background distractions.

Audio-Technica ATH-AL5NC: key specs and features

Want the cold, hard specs? Of course you do. Other key features include up to 75 hours of battery life, or 50 hours with noise reduction enabled (so it is an active technology, involving the creation of antiphase to counteract noise), plus up to eight hours of playback from a 15-minute quick charge.

You also get 24-bit/96 kHz high-resolution audio, LDAC support, multipoint connectivity for staying connected to two Bluetooth devices at once, a low-latency mode for gaming and video and an integrated microphone for calls and meetings. And those last four perks are not features you'll regularly find among audiophile-grade open-back headphones, or even the best wired headphones generally.

Customisable EQ and Soundscape modes are also available through the A-T Connect app and (of course) you get optional wired listening, with a bundled 1.2m cable featuring an in-line mic.

Something for our best noise-cancelling headphones buying guide? Not so fast; "noise isolation" is perhaps not quite the same as "noise cancellation", despite the 'NC' used in A-T's naming structure. Although the company hasn't expanded on this, adding true ANC in a set of headphones that are open through the ear cups (with perforated grilles to let sounds to move directly through their driver housings) really would be a feat of engineering.

The Audio-Technica ATH-AL5NC are available from today (September 9), priced at a refreshingly reasonable £219, which is around $299 or AU$410.

How good are they for this money? We're working on getting our hands on a set. As soon as we know, so shall you.

Labor Day has come to an end, but there are still a surprising number of leftover tech deals if you know where to look. Case in point: even though its holiday sale has has ended, Amazon is still slashing 50% off the Sony WH-1000XM5, a pair of flagship cans that once topped our list of the best wireless headphones that money can buy.

Sure, these noise-cancelling headphones have since been supplanted by the newer Sony WH-1000XM6, but if you want to enjoy a premium listening experience for cheap, going with the last-gen XM5 is one of the best ways to do so, particularly when you slap on a record-smashing discount. You can thank me later.

Despite their last-gen status, the Sony WH-1000XM5 continue to impress as some of the best noise-cancelling headphones that money can buy. You get powerful active noise cancellation (ANC) straight out of the box along with the excellent sound quality that Sony is famous for, plus the cans boast a comfortable fit, a ton of customizable EQ settings (with 10 presets), and up to 30 hours of battery life on a single charge.

The headphones also come with four built-in microphones for voice calls, while multipoint connection means that you can connect your Sony XM5 to two Bluetooth devices simultaneously. Your purchase will even come with a free carrying case, which, considering the rigid construction of the XM5, is a nice bonus.

Sure, the Sony WH-1000XM6 technically offer a better experience, with longer battery life, a new QN3 processor, and a flexible build, but I'm not sure these upgrades are worth the steep price tag.

Indeed, if you want the flagship Sony audio experience for less than $200, this discount is one of the best headphone deals on the web. This Labor Day deal could end at any moment, however, so I'd either buy now or prepare to wait until Black Friday season rolls around in a few months. The choice is yours.

• New Beats headphones teased during 2026 World Cup...
• ... and Beats has been silent for following two months
• Reddit fans think they'll come some time after iOS 27, in September

It's been two months since the sporting event of the summer began: the 2026 World Cup kicked off on June 11. That means it's also been two months since Beats started teasing its new headphones, putting them onto footballers like Lamine Yamal and Lee Kang-in to drum up some publicity.

"Publicity for what?" you may well be asking, and it's a fair question. Since then, we've heard neither hide nor hair about these cans, even though we infiltrated Beats impressive HQ to see what was going on, last month.

However, if you were hoping for an imminent release, Redditors have some bad news.

In a post on the r/beatsbydre subreddit, which is currently awash with question regarding these headphones, one forum mod has a theory about when they'll come. User jforsander points out that every previous pair of Beats headphones had iOS support added months prior to their release.

Of course, this new pair of headphones hasn't, suggesting that they're still a long time away from an official launch. In fact, the user thinks that we won't even see this software support until September, because that's when iOS 27 will come.

It follows that the headphones will be released a few months later; perhaps even up to six months later. Gulp. Unfortunately, that tracks with what we heard when we visited Beats HQ — or rather, what we didn't hear. Clearly, Beats is in no rush to strike while the iron's hot.

Will we have to wait that long?

It's worth taking this missive with a slight pinch of salt. If there's no existing software support for the Beats headphones, how were those footballers using them? Surely they weren't just decoration — not at such an important sporting event, where the right pre-match playlist would surely be of paramount importance?

The cynics among you might rightly point out that the players weren't ever photographed listening to the headphones, just wearing them around their necks or attached to their bags. And it's also possible that Apple found a temporary solution for their headphones, rather than a full software rollout.

But it still stands to reason that Beats would give them a way to sporting stars who could actually listen to the headphones, and so it's possible that software support exists and online sleuths… missed it?

Something that the Reddit poster points out is that Apple might simply have become better at hiding its updated software support for new Beats devices (Apple, of course, owns Beats). They call it unlikely, but feasible.

If we are waiting past September to hear any more about these new headphones, all the money spent on soccer players might have been wasted; the buzz garnered by the move is already dying down (that is, in most places beyond the r/beatsbydre subreddit). Hopefully Beats will shift into action sooner than that.