Apple has published the policies governing its upcoming Maps advertising business, revealing a strategy that differs from Googleβs. The new rules prohibit home services businesses like plumbers, electricians, locksmiths, and roofers from advertising on Apple Maps, along with several other sensitive categories, suggesting Apple is taking a more curated approach to these ads.
Livestream shopping platform Whatnot has acquired AI startup Shaped, a machine learning company focused on real-time recommendations and search. The deal will bolster Whatnotβs personalization and discovery features as it expands into new product categories.