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AI labels to be compulsory on authentic-looking content under EU rules

Companies must ensure people know when they are interacting with artificially generated images, audio and text designed to look real

From apparently conspiring to steal elections to abusing staff or performing embarrassing dance moves, the last few years have seen plenty of fake content made about politicians intended to malign its targets and mislead the public.

Now EU rules aim to stem the flood of this deceptive content: starting from Sunday, artificially generated images, audio and text designed to look authentic must be labelled.

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© Illustration: web

© Illustration: web

© Illustration: web

Big Tech accused of stonewalling European social media researchers

25 July 2026 at 11:45

In the final weeks before Romania’s presidential vote in November 2024, TikTok accounts that had previously spent years posting about manicures or fashion suddenly started promoting a little-known politician named Calin Georgescu.

His posts, espousing hard-line views on immigration and anti-Semitic tropes, were viewed 120 million times before the vote. Georgescu, who had previously been polling in the single digits, stunned observers by winning the election’s first round with 23 percent of the vote.

In the Netherlands, Adriana Iamnitchi was watching closely. As chair of computational social sciences at Maastricht University, she leads the research into disinformation campaigns. She wanted to know how pro-Georgescu content was being monetized on TikTok through hidden influencer marketing and livestreamed political content.

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© Getty Images | Photographer is my life

Truth Social Parent to Sell Faster Access to Trump’s Posts

The product, Truth API, could give Wall Street trading firms an edge in seeing President Trump’s posts on the social media platform he partly owns.

© Allison Robbert/Associated Press

A Truth Social booth at the Great American State Fair on the National Mall in Washington this month.

TikTok facing UK investigation amid fears over age checks and harm to children

Ofcom concerned TikTok’s age verification is ineffective, leaving some exposed to posts on suicide, self-harm and pornography

TikTok is under formal investigation over concerns it has failed to protect children from harmful content, the UK’s online regulator, Ofcom, has announced.

The social media platform’s approach to checking the ages of users has sparked “particular concerns” at the watchdog, almost a year after measures to protect children from the worst of online content came into effect under the Online Safety Act.

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© Photograph: True Images/Alamy

© Photograph: True Images/Alamy

© Photograph: True Images/Alamy

The social media ban sceptic: are we getting it wrong on kids, tech and mental health?

16 July 2026 at 07:50

Psychologist Candice Odgers has studied adolescent mental health for 25 years. She fears the current debate around smartphones obscures some of the biggest issues facing teenagers – from the impact of Covid to the health of their adult caregivers

The quickest way to make being online safer for children and teens would be to kick all adult men off the internet, the Canadian psychologist Candice Odgers believes. Men are the biggest perpetrators of sextortion and most likely to spread misinformation, she says.

Odgers is not recommending this as a policy for governments to adopt: “That would be crazy, right? It would be unfair.” But she is on a drive to puncture the prevailing narrative that the best way to address online harms is a social media ban for teenagers.

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© Photograph: Jessica Pons/The Guardian

© Photograph: Jessica Pons/The Guardian

© Photograph: Jessica Pons/The Guardian

Judge: Trump can’t deport researchers just for working in content moderation

15 July 2026 at 22:26

This week, the Coalition for Independent Technology Research (CITR) won a key battle in its fight to reverse a visa-restriction policy that the Trump administration had used to attempt to revoke green cards and deport non-US citizens who work on misinformation, disinformation, fact-checking, content moderation, compliance, and trust and safety.

In an opinion published Tuesday, US District Judge James Boasberg granted a preliminary injunction blocking the State Department from enforcing the policy until the CITR’s lawsuit is resolved.

On its face, the policy does not require visa denials or deportations. Instead, it authorizes immigration investigations into individuals suspected of helping foreign adversaries attempt to manipulate public opinion by suppressing US speech.

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© UCG / Contributor | Universal Images Group

‘What’s the point?’ Teenagers give their verdict on Britain’s social media curfew

15 July 2026 at 17:04

All the young people the Guardian spoke to disagreed with aspects of the government’s proposed block

Sixteen- and 17-year-olds in Britain are to be encouraged to observe a midnight to 6am social media curfew but will be able to opt out by changing their account settings.

From next spring, they will be urged to refrain from using certain apps, with the block being switched on by default. But the curfew will not be mandatory and can be overridden.

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© Photograph: Cultura/Alamy

© Photograph: Cultura/Alamy

© Photograph: Cultura/Alamy

‘Not up for grabs’: Albanese establishes AI office and vows to protect Australian creatives from copyright ‘theft’

PM lays out plan for datacentre development and rejects prospect tech companies will be given free use of Australian data

Anthony Albanese has promised “the strongest possible protection” for Australian creatives against misuse of their work by artificial intelligence models, warning it would be “theft” if writers, artists and musicians didn’t have control of their work or receive payment for its use.

Amid growing community concern about large energy-intensive datacentres, the federal government will also set strict new rules for the facilities, including where they can be built, that they shouldn’t compete for land with housing, their power and water use, and that they don’t increase electricity prices for consumers.

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© Photograph: David Gray/AFP/Getty Images

© Photograph: David Gray/AFP/Getty Images

© Photograph: David Gray/AFP/Getty Images

TikTok users don't have as much agency over their FYPs as they think

TikTok's For You Page (FYP) is the default home screen for users of the video-sharing platform. It's a personalized, algorithmically driven content feed, but the approach differs from other social media in that TikTok's algorithm relies heavily on implicit signals—such as how long users watch particular videos—as well as explicit signals such as likes or follows. And generally, that algorithm does remarkably well at predicting which videos will interest particular users.

But some users have voiced concerns that TikTok's almighty algorithm doesn't seem to incorporate negative feedback very well. Even when they don't watch a suggested video or click the "not interested" feature, they keep seeing those videos on their FYP. Northeastern University computer scientists put those suspicions to the test. According to their recent paper, the engagement signals do have an effect, but only temporarily. Then the algorithm gradually relapses unless a user consistently gives the same feedback over and over again.

The research group specializes in "algorithm audits," co-author Piotr Sapiezynski told Ars, to better understand online platforms: "how they work, how they fail, when they fail, how they harm individuals and societies." In this case, he and his co-authors wanted to take a closer look at user agency after hearing multiple anecdotal reports from TikTok users that their negative feedback—responding to prompts by indicating they aren't interested or want to see less of a certain kind of video—doesn't seem to remove those posts from their FYP. "On the other hand, it's unclear why the platforms would offer it, if it doesn't work," said Sapiezynski.

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