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Microsoft reportedly gives secret Xbox Game Pass discounts to churned subscribers to reel them back in β€” targeted offers slash up to 30% off the regular price

If you play hard to get, you could get Xbox Game Pass for cheaper; at least that is what numerous users are reporting on a Reddit thread. One Xbox Game Pass subscriber shared a screenshot of Microsoft offering them the Ultimate plan for $16.09 for a month, 30% lower than the standard $22.99. Their secret? Cancel Xbox Game Pass almost every month.

Dynamic win-back discounts are perhaps the oldest trick in the book, but they remain widely used because of their effectiveness in re-engaging customers who have stopped buying a product or, in Microsoft's case, canceled their Xbox Game Pass subscription. These targeted offers, often disguised as "We Miss You" or "Welcome back" deals, aim to win back lost customers with exclusive or time-limited discounts.

According to the Redditor, they have used Xbox Game Pass on and off for about two years. However, instead of committing to an annual plan, the user frequently paused and resubscribed. In the Redditor's words, they were "not doing any sort of tricks lol...just got the offer randomly because I cancel gamepass almost every month, so maybe this was their way of keeping me."

This kind of customer behavior is not uncommon among subscription services, since buyers seek to maximize value and avoid unnecessary spending. Apparently, Microsoft seemingly noticed this user and proactively offered a 30% discount, dropping the Xbox Game Pass Ultimate price from $22.99 to $16.09 for a year. And it worked. The Redditor confirmed that they took the offer and locked in for the entire year.

Got Offered a Game Pass Annual Subscription
Β fromΒ r/XboxGamePass

At least one other Redditor confirmed they also received the same $16.09 offer. The thread quickly filled with additional posts as users shared their experiences with Xbox Game Pass discounts. For example, one Reddit user said that when they logged in with a secondary account on their Xbox console, they saw an $18 offer for 12 months of Xbox Game Pass Ultimate. Their main account allegedly never receives offers like this. Meanwhile, other users chimed in to report receiving $ 20-per-month offers.

It is unclear what criteria Microsoft uses to distribute these win-back discounts. Many speculate that the company may be considering activity, subscription history, or even multiple accounts. The discounts do not seem limited to the U.S., where the Redditor lives. Users in the thread have reported similar discounts in regions like MΓ©xico.

Despite Microsoft slashing Xbox Game Pass pricing earlier this year, many gamers still resort to digital key marketplaces such as Eneba, G2A, or Loaded, where one month of Xbox Game Pass Ultimate can cost as little as $9.28. By running targeted annual promotions, Microsoft can encourage subscribers to stick with Xbox Game Pass, secure long-term revenue, and avoid the risks of month-to-month cancellation.

However, these targeted discounts raise an important question: should Microsoft not reward loyal Xbox Game Pass subscribers with similar exclusive discounts? Win-back promotions are great for bringing back former subscribers, but long-time users will feel overlooked and see no reason to commit, since the generous deals go to those who cancel and return.

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Steam achievements for multiple upcoming and unannounced games have leaked β€” and it's an ugly situation for Valve

  • Steam achievements of upcoming and unannounced games have leaked
  • The achievements include spoilers for games like Control Resonant, Kingdom Hearts, and Persona 6
  • Valve hasn't commented on the achievements or recent prototype leak on Steam

Steam achievements for both upcoming and unannounced games may have been leaked by Valve and spotted on the third-party site Exophase.

As reported by PC Gamer, the leak includes nearly 90 games, including Control Resonant, Kingdom Hearts 4, Gears of War E-Day, Tomb Raider: Legacy of Atlantis, and Persona 6.

The leaked achievements are listed for each title on Exophase, including spoilers for major plot points, character reveals, and even weapon unlocks (notably for Kingdom Hearts 4), despite missing full descriptions. It's effectively created a minefield of spoilers to avoid, which is made worse since the list includes games that don't even have a release date.

It's not exactly clear how this leak occurred on Valve's end, but it doesn't appear to be a breach of the Steam platform. Instead, it may very well be an issue with Valve's API exposure, at least according to Exophase owner Mike Bendel, who claims it's a "possible screw-up on Valve's end", which makes this the second slip-up in just a few weeks.

Recently, around 12TB to 13TB of early prototypes, unreleased titles, and scrapped builds of games between 2003 and 2013 were leaked from Steam, including games such as GTA 5, The Binding of Isaac, and even some of Valve's very own games like Left 4 Dead.

Mobile phone with logo of video game distribution platform Steam operated by Valve on screen in front of web page

(Image credit: T. Schneider / Shutterstock)

It's possibly the worst spell of game leaks for publishers launching games on PC platforms like Steam, especially with the leak of builds for games like Death Stranding 2: On the Beach and Forza Horizon 6 before launch.

There's clearly a major security issue at hand with Steam, and until it's addressed, game leaks seem inevitable. Game achievements, while potentially spoiler-filled, are minor in comparison to the very recent game prototype leak.

Valve hasn't made an official statement on the Steam prototype or achievements leaks, but with its impact on both publishers and consumers, it wouldn't be surprising to see both cases addressed soon.

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GOG brings back "big box" PC games, one printable template at a time

Those who remember PC gaming in the days before Steam may have fond memories of the "big box" packaging that made those games stand out as shelf eye candy and sought-after in-home collectibles. Today, PC gaming platform GOG is hoping to reignite some of the nostalgia for those days by adding downloadable 3D models and printable, foldable high-res packaging scans for a handful of PC games on the platform.

Thus far, the "Printable Big Box" collection on GOG is limited to just five games: Armikrog, Descent, Hitman: Codename 47, Myst, and Star Trek: 25th Anniversary. Players browsing those games on the GOG store will now see "3D Boxes" listed among the included "Goodies" before purchase. Owners of those games on GOG can download a ZIP file containing a version of the box art as an animated 3D object file (in an easy-to-open GLB format) and a "flat printable template" in PDF, SVG, and Adobe Illustrator formats. Those downloads allow for what GOG calls "a proper papercraft project for anyone who misses shelves full of PC game boxes."

The 3D model animates to show the front flap opening. Credit: GOG

"Physical media doesn’t survive the way software canβ€”boxes get lost, crushed, thrown out," GOG writes in today's announcement. "Scanning them, and letting you print your own, is preservation in a different shape: the same mission that keeps these games running on modern PCs, applied to the objects they used to come in."

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