Manufacturers have traditionally relied on sales figures to understand where they stand with consumers, but by the time those numbers arrive, consumers' buying decisions have already been made. A study co-authored by UC Riverside business professor Hai Che offers a way to capture what consumers are thinking while they are still weighing options, comparing products and deciding whether to buy at all.

Meta on Tuesday launched a new line of smart glasses priced slightly lower than its Ray-Ban-branded glasses, as competition heats up in the AI-powered wearable tech space.

Brands seeking attention on social media outlets such as Instagram may benefit from keeping the colors in their posts visually consistent, according to research published in the International Journal of Mobile Communications.