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What TransUnion’s AI Research Reveals About How Brands Actually Get Cited

11 August 2026 at 15:30

TransUnion's survey of 100 marketing leaders shows AI search blind spots mirror walled garden measurement gaps. Frame GEO as a company-wide problem to get funded.

The post What TransUnion’s AI Research Reveals About How Brands Actually Get Cited appeared first on Search Engine Journal.

AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands

8 August 2026 at 13:00

AI's impact outpaced our ability to measure it in H1 2026. Indig's citation data, agent share shifts, and the intelligence-versus-agency split explain what changes next.

The post AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands appeared first on Search Engine Journal.

AI Search Isn’t Replacing Google, It’s Layering On Top – Similarweb Data

30 July 2026 at 20:00

New Similarweb figures reveal how narrowly ChatGPT distributes its outbound clicks, and what that concentration means for publishers chasing AI referral traffic.

The post AI Search Isn’t Replacing Google, It’s Layering On Top – Similarweb Data appeared first on Search Engine Journal.

89% Of AI Search Demand Has No Clear Owner: Use This Before The Window Closes

29 July 2026 at 20:00

Kevin Indig's data across 1,094 categories shows that only 15.2% have a clear ChatGPT owner, and citations barely predict which brand gets named.

The post 89% Of AI Search Demand Has No Clear Owner: Use This Before The Window Closes appeared first on Search Engine Journal.

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