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Apple skips M6 Pro/Max, fast-tracks AI-focused M7 chips; Touchscreen MacBook Pro looms

13 July 2026 at 21:20

chips

According to Bloomberg News‘ Mark Gurman in his most recent Power On newsletter, Apple is making one of the biggest changes yet to its Apple Silicon roadmap for Macs. The company is prioritizing on-device AI performance and graphics capabilities over its traditional generational cadence, leading to a skipped generation of high-end chips and a faster push toward the M7 family.

Apple’s New Chip Roadmap: M6 (Base Only), Then Straight to M7

Apple plans to release a base M6 chip as early as late 2026 for entry-level Macs. This includes testing in a refreshed 14-inch MacBook Pro (internally codenamed J804). Key improvements expected in the M6 include:

• Memory bandwidth rising to around 200 GB/s (up from 153 GB/s on the M5)

• Enhanced GPU performance with up to 12 cores

• A stronger neural engine for better AI workloads

In a notable departure from past strategy, Apple will skip M6 Pro, M6 Max, and M6 Ultra variants entirely. This marks the first time the company has bypassed higher-end versions of a new chip generation.

Instead, Apple is fast-tracking the M7 series to deliver major advancements in on-device AI processing and graphics performance sooner. According to Gurman’s reporting:

• Base M7 — Expected in the first half of 2027

• M7 Pro and M7 Max — Targeted for late 2027

• M7 Ultra — Slated for 2028 (with support for up to 1.5 TB of memory in high-end configurations)

The M7 lineup (with codenames like Delos for the base and Andros for the higher variants) represents Apple’s effort to meet surging demand for AI features and more graphics-intensive software by accelerating technologies originally planned for later generations.

Gurman also notes that M8 chips are already in active development, with high-end variants expected around 2028 on an advanced manufacturing process.

First-Ever Touch MacBook Pro Coming Soon

Gurman’s newsletter also covers Apple’s long-rumored touchscreen MacBook Pro models (14-inch and 16-inch, codenamed K114 and K116). These represent the biggest hardware overhaul of the high-end MacBook Pro lineup since the transition away from Intel chips.

Key details:

• Expected launch window: Late 2026 or early 2027

• Initial models will use current-generation M5 Pro and M5 Max chips (aligning with the decision to skip high-end M6 variants)

• First MacBooks to feature OLED displays

• Adoption of an iPhone-style Dynamic Island interface (with a hole-punch camera cutout replacing the current notch)

• Touch support designed as a “bonus” feature rather than a primary input method — macOS updates will allow seamless switching between touch and traditional trackpad/keyboard use, with adaptive UI elements

Later follow-up models are expected to transition to the new M7 chips once available. The redesigned laptops are also described as potentially thinner and lighter, with reinforced components to handle touch input without screen bounce.

Why the Change? AI Is Reshaping Apple’s Priorities

Gurman explains that this unusual strategy shift allows Apple to focus engineering resources on the more significant architectural leap in the M7 generation. By skipping incremental high-end M6 chips, the company can deliver stronger on-device AI capabilities and graphics performance to its most powerful Macs faster.

This aligns with broader industry trends and Apple’s ongoing push into AI across its ecosystem (including new Apple Pencil models also mentioned in the newsletter).
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MacDailyNews Take: M6, we hardly knew ya!


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Apple TV climbs to fourth-largest SVOD platform in the U.S. with strongest annual growth

10 July 2026 at 17:00

Apple TV

Apple TV has achieved a notable milestone in the fiercely competitive U.S. streaming market, rising to become the fourth-largest subscription video-on-demand (SVOD) platform according to the latest JustWatch Q2 2026 Market Shares report.

The data, based on more than 45 million streaming interactions tracked via the JustWatch app and website across more than 320 SVOD services, measures shifts in user interest and engagement (including searches, clicks, and watchlist additions) over the past three months.

Q2 2026 U.S. SVOD Market Shares (JustWatch)

• Netflix: 20%
• Amazon Prime Video: 15%
• Disney+: 13%
• Apple TV: 13%
• Hulu: 11%
• Max (formerly HBO Max): 10%
• Peacock Premium: 4%
• Paramount+: 3%
• PBS: 2%
• Starz: 1%
• Other services: 4%

Apple TV gained 1 percentage point in the quarter and an impressive 5 percentage points year-over-year — the strongest annual growth among major platforms. This surge allowed it to overtake Hulu and Max and secure sole possession of fourth place.

Netflix continues to lead, but saw some quarterly softening in prior periods before rebounding slightly. Prime Video remains a strong second despite flatter annual performance. Disney+ holds steady in third.

Subscriber Context and Apple’s Strategy

Apple does not publicly disclose exact subscriber numbers for Apple TV. Industry estimates place global paid subscribers around 45 million as of late 2025/early 2026 vs. Netflix (300M+ paid), Amazon Prime Video (200M+ global users), and Disney+ (131.6 million paid).

However, Apple TV punches above its weight in the U.S. thanks to deep integration with Apple’s hardware ecosystem. Promotional offers (such as three free months with new iPhone, iPad, Mac, or Apple TV purchases) and bundling through Apple One help drive adoption. The service maintains a premium, ad-free positioning while competitors have widely adopted ad-supported tiers.

High-quality originals continue to fuel momentum. Acclaimed titles like Severance, Shrinking, and others have driven record viewership in recent periods. Looking ahead, Apple’s multi-year exclusive U.S. rights to Formula 1 (starting in 2026) represent a significant expansion into live sports, potentially broadening its appeal.

Broader Streaming Landscape

The U.S. SVOD market remains dynamic. While scale leaders Netflix and Prime Video dominate overall, mid-tier services are closing gaps through content quality, user experience, and bundling. Many households now subscribe to multiple services (often 4–6 on average), increasing competition for attention and wallet share.

Apple TV’s strong engagement growth signals that a focused, high-production-value approach can resonate even without the massive libraries of its larger rivals.

MacDailyNews Take: Apple TV’s momentum is accelerating in a competitive market thanks to its focus on premium content; quality over quantity (even as the quantity continues to grow)!

Note on methodology: JustWatch’s figures reflect engagement and interest on its platform rather than total subscribers, paid viewing hours, or revenue. This can differ from other rankings (e.g., those from Parks Associates or analyst estimates focused on subscriber counts).


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Hundreds rally at Bethesda HQ to protest Xbox layoffs, and Ars was there

15 July 2026 at 23:36

ROCKVILLE, Maryland—Hundreds of Bethesda Game Studios and Zenimax Online Studios employees and their supporters braved nearly 100°F temperatures to protest sweeping layoffs across Xbox during a lunchtime rally in front of parent company Zenimax's headquarters today. The rally was one of five organized today by Zenimax Workers United and its parent union, the Communication Workers of America, at offices across Texas, California, and Montreal.

Attendees held up signs with messages like "Layoffs... layoffs never change" and "Our players deserve better" as union organizers and employees rallied the crowd with speeches and songs. The overwhelming message was one of solidarity and a willingness to push back against job cuts they say have decimated their development and quality assurance teams.

"It's about us building our movement and making sure that we get seen and we're visible," Bethesda technical producer and union volunteer organizer Nathan Hahn told Ars. "Because we want to make sure that we're not okay with these layoffs and that Xbox knows."

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Motorola Edge 70 Max chega a Portugal com ecrã de 7.000 nits, Snapdragon 8 Gen 5 e bateria de 7.100 mAh

15 July 2026 at 14:24

A Motorola lançou o novo Edge 70 Max, um smartphone com características de topo, com ecrã Quad HD+ de até 7.000 nits, bateria de 7.100 mAh, carregamento de 90 W e câmara Sony LYTIA 710 de 50 MP. Já se encontra disponível em Portugal por 699 euros.

The post Motorola Edge 70 Max chega a Portugal com ecrã de 7.000 nits, Snapdragon 8 Gen 5 e bateria de 7.100 mAh appeared first on Tek Notícias.

A24's The Drama finally has a streaming release on HBO Max — here's the date you need to save for the black-comedy movie

  • The Drama is coming to HBO Max on July 31
  • The movie's streaming release follows a successful theatrical run
  • The Drama received mostly positive reviews from critics

The Drama is finally coming to HBO Max, with confirmation that it will arrive on one of the best streaming services on July 31.

A24's black comedy The Drama caused quite a stir with its dramatic marketing, teasing engagement photos of Robert Pattinson and Zendaya's characters. Even before I knew what it was about, I knew it would be a must-watch.

The Drama follows Emma and Charlie, whose relationship is tested by an unexpected revelation during the week before their wedding. What follows ensures that the movie definitely lives up to its name — that's all I'll say.

What did critics say about The Drama?

The Drama received mostly positive reviews, earning a 71% Rotten Tomatoes score, and there was plenty of praise for the two leads.

According to the critics' consensus: "Flirting with complex themes, The Drama walks a tonal tightrope with impressive poise thanks to career-highlight performances by Robert Pattinson and Zendaya."

The audience score is just as favorable, with the verdict being: "Elevated by remarkable performances, The Drama wrestles with questions of trust and forgiveness, drawing out profoundly uncomfortable emotions that linger long after the credits roll."

The movie is joining an impressive line-up of A24 movies from recent releases to the studio's earlier work. If you're a fan of black comedy and drama movies, you won't want to miss The Drama.

Unfortunately, there's still a little while to wait until it arrives. But we've got you covered, as you can check out our best HBO Max movies round-up to get more recommendations for what to watch.

What is the release date for Rick and Morty season 9 episode 6 on Adult Swim, HBO Max, and Hulu?

With Videodrome, Mulholland Drive, and Wild at Heart among my favorite movies of all time, I can't help but be tickled by the David Lynch-themed title of this week's Rick and Morty season 9 episode: Erickerhead.

A clever play on Eraserhead, we could expect the Smith family to turn their typical extraterrestrial adventures into something even more surreal. As the synopsis cryptically hints, "Rick's stomach is mad, broh. But it's all-you-can-eat-and-drink here, broh."

Truthfully, that could mean anything. But when does Rick and Morty season 9 episode 6 arrive on Adult Swim, Hulu, and HBO Max?

What time can I watch Rick and Morty season 9 episode 6 on Adult Swim, Hulu, and HBO Max?

In the US, Rick and Morty season 9 episode 6 will debut on Adult Swim on Sunday, June 28 at 8pm PT / 11pm ET.

Viewers elsewhere, as well as in the US, have two streaming options: Hulu and HBO Max. Episodes should appear on these platforms 24 hours after they've aired on Adult Swim, meaning you can expect episode 6 on Monday, June 29.

These are the timings you need to take note of:

  • US – 12am PT / 3am ET
  • Canada – 12am PT / 3am ET
  • UK – 8am BST
  • India – 12:30pm IST
  • Singapore – 3pm SGT
  • Australia – 6pm AEST
  • New Zealand – 8pm NZDT

When do new episodes of Rick and Morty season 9 come out?

Rick and Morty season 9

(Image credit: Adult Swim)

Rick and Morty season 9 is set to have 10 episodes. As long as there are no unexpected delays, we can expect it to have the following release schedule:

  • Episode 1: out now
  • Episode 2: out now
  • Episode 3: out now
  • Episode 4: out now
  • Episode 5: out now
  • Episode 6: June 28
  • Episode 7: July 5
  • Episode 8: July 12
  • Episode 9: July 19
  • Episode 10: July 26

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