For the past few days, I’ve been immersed in Google’s latest vision of the future — an AI-infused dashboard that taps into info from all of your Google app activity and then uses that data to cook up a series of daily “stories” designed to “connect you with what matters.”

And — believe me, I don’t say this lightly — the experience of interacting with this system has me longing more than ever for the past.

The app is called Dreambeans. Google launched it as an experiment last Wednesday, and I was offered the opportunity to skip the standard waitlist and get immediate access to explore it.

I won’t beat around the bush: Using the app really has been an eye-opening, enlightening experience for me. Just not in the way that Google had presumably wanted.

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Google Dreambeans and the next phase of AI

In many ways, Dreambeans feels like the ultimate example of everything Google’s been gunning for — and AI in general has been building up to — over the past several years.

With your permission, the app accesses your ongoing activity data from Google Workspace (including such services as Gmail, Google Calendar, and Google Drive) along with Google Search, Google Photos, and YouTube to create an evolving profile of your life and interests. That means everything from who you email to what’s on your agenda, what you’re writing or saving files about, and what sorts of subjects you’re searching for, videos you’re watching, and activities you and your friends, family, and other associates are appearing in throughout photos (and even how you all look in those photos) gets constantly analyzed and processed and used as fodder for a personalized feed that updates a few times a day.

On the surface, it sounds a little like Google Now — the excellent and all-too-short-lived proactive intelligence feature Google added into Android for a while back around 2012.

In practice, though, lemme tell ya: It feels dramatically different. Whereas Google Now felt almost magical in its ability to anticipate what you needed before you ever asked for it — with proactive cards on things like flight statuses based on itineraries in your inbox or flight-related searches you’d performed, traffic alerts based on your typical daily routes or appointments in your agenda, and links to maps for businesses you’d been researching — Dreambeans takes those same basic concepts to a whole other level that ends up feeling creepy and invasive, both in the info it’s offering and in the way it’s presenting it.

And, more broadly, it feels indicative of the way AI is heading in general — not just with this one app or with Google but across the industry and in a style that I think most people are increasingly finding off-putting and will only find ever more intrusive in time.

Now, let’s be clear: I’m no technophobe. Far from it: I love clever tech creations and thoughtful new touches that make our lives easier. Heck, I’ve spent much of my life searching for and writing about such feats. And that’s precisely why my reaction to Dreambeans strikes me as so significant: If I’m this put off by this concept, how will average tech users — most of whom are far less tuned into tech trends and intrigued by interesting new options then I am — react?

I’ll tell you more about what I’ve heard so far in a second. First, let me show you exactly what I’ve been seeing, so you can assess this thing for yourself and see how it comes across to your spidey senses.

Here’s a handful of the Dreambeans “story” suggestions that appeared in the app upon its first day working for me, with a few names and personal details blurred for privacy purposes:

I’m honestly not even sure where all of these suggestions came from, but what jumped at me right away were the (occasionally flattering) caricatures of me and my wife and the general sense of invasion from all the slightly too personal stuff and too familiar integration of family members’ names and interests integrated into the material.

For the record: I had been looking into speaker stuff at some point in the not-too-distant past; I’ve never once typed, uttered, or even considered the phrase “hand-loomed textiles” until just now; we had been looking at the arts festival it mentioned; I’ve never specifically searched for or expressed any interest in Scary Movie 6; and I am not into the band Genesis — though, to be fair, I can’t dance.

I showed all this same material to my wife as well as to several other friends and family members I’d categorize more as typical tech users — not tech professionals or card-carrying geeks but just regular people who own and use a variety of devices, as we all do, and rely on ’em for both personal and professional purposes with varying levels of dread, excitement, and/or indifference. Without exception and without any prompting or personal opinions presented to sway them, every single one of ’em responded the same basic way: “Oh. That’s creepy.” And: “I do not like that.” Without fail.

It doesn’t get much better from here, either. Most of the app’s subsequent suggestions have continued to veer just a touch too far onto the “ick” side of the spectrum, as well as occasionally being off-base in some pretty perplexing ways. For instance:

For the record on this set: I do love the show Seinfeld — SERENITY NOW! more than ever — though it’s been some time since I’ve actively watched it; I somewhat famously am allergic to Apple products and avoid ’em whenever possible (notice the name of this column, anyone?); I don’t live in the same city as my brother but do find it creepy to have him pictured in ghoulish caricature form and brought randomly into a discussion about Plex (something he wouldn’t even remotely be interested in hearing from me about); and my various editorial newsletters are all powered by a service called Kit — not Beehiiv — which is mentioned in plenty of places both on my websites and throughout my emails.

Also, while my hairline may not be what it once was, I’m (ahem) not that bald yet — thankyouverymuch, Dreambeans.

Another example that I won’t show here was an item that pictured me in overalls working on installing some “coated stainless steel wire for [my] gallery canvases” — a reference to a community art gallery (with all sorts of details wrong and in some cases flat-out fabricated) connected to my mother’s recent passing. It casually mentioned her by name, too, alongside that eerie illustration of me performing a skill I definitely don’t have in my nonexistent home workshop. I don’t think I have to elaborate on how unsettling, unappreciated, and — again — invasive it felt to have that pop up in this feed.

More than anything, what I’ve been feeling while seeing all of this is a combination of (a) egad, it knows too much — especially when it casually name-drops and caricature-pics my wife, kids, and other family members — and (b) at the same time, the info it’s giving me isn’t especially helpful or insightful. It’s mostly just flat, generic, and — well, more or less exactly what you’d expect from something AI-generated.

More than anything, in other words, it’s a combination of creepy and not particularly useful.

And it’s the “creepy” part that really sticks with me the most.

The fine line Google forgot to avoid crossing

Maybe if the info I’m being served up here were exceptionally useful, this could be a tradeoff I’d be at least a little more likely to accept. Maybe. But in this scenario, it just feels odd and a little too invasive — which I’ve come to realize is a common theme surrounding much of what seems to be the next level of our forced-upon-us AI future.

Take Google’s Gemini Spark, for instance — the “agentic” AI assistant announced at Google I/O that’s meant to be a “proactive” helper tackling tasks on your behalf. David Pierce from The Verge got an early look at the tool in action and called it “the most impressive and terrifying AI experience” he’s had to date, also bringing that “creepy” word into the equation:

I can’t shake the deeply creepy feeling I get from the whole thing. What Spark did feels sort of magical, and very invasive. It’s weird that Spark is so casually telling me the names and ages of my children, reminding me that it knows where I live, and finding information I know for a fact I’ve never volunteered to Google. Intellectually, I know that Google knows an incredible amount about me — add up my emails, my calendar, my photos, and my search history, and you’ve pretty much got me pegged. But seeing Spark treat all that data not as something to be protected, but as something to be mined, just feels bad.

And that, I think, mirrors the exact reaction I’ve been experiencing with Dreambeans. We’ve all always known that Google knows a lot about us, but we’ve also — at least intellectually — understood how all of that data is and isn’t being used. And it’s never been rubbed in our faces just how much the company can figure out about us by putting all the various pieces together and creating an awkward sense of robotic intimacy.

I remember years ago, being in a Google press briefing where someone from the company talked about how much more their systems and services could accomplish but how they deliberately held back on going that far and overdoing the personalization — ’cause even though they had all that info and could make all those connections, they knew (at the time) that people wouldn’t respond well to seeing all their personal activity put together in such shocking ways. They knew (at the time) that most of us weren’t looking for an artificial BFF who knew too much about us. They knew (at the time) that giving us that sensation would cross the line into being creepy.

Well, this just in: That line’s officially been decimated. We’re in AI’s creepy era. And seemingly no one is worrying anymore if it’s actually something any of us want or will appreciate.

It kinda feels now like tech companies are actively rubbing in our faces how much they know about us — and even if there’s nothing truly nefarious going on with what they’re doing, it sure doesn’t feel good. It feels creepy. And at a time when trust in tech titans is shockingly low and most folks outside of the Silicon Valley bubble are feeling more and more frustrated with AI and all of the effects it’s foisting upon us, that isn’t a great look to be giving off.

Put those sensations alongside the sigh-inducing explosion of AI “content creators,” the proliferation of lifeless AI-generated “writing” (been on LinkedIn much lately?), and the troublingly blurry line between photorealistic AI-generated images and actual real-world photographs — not to mention the maddening experience of interacting with an AI bot support agent or encountering the ever-expanding array of AI-powered scams and security threats and AI-generated job cuts, just to name a few other problematic consequences this movement is imposing — and it’s hard not to question if all this purported progress is ultimately more helpful or harmful for us, as living, breathing humans in the real world.

A few months ago, at the three-year mark of Gemini’s launch, I posed the question: Did anyone actually ask for this? And, more pressingly: Is this the future we wanted? As we’re moving now into yet another era of AI innovation and seeing how it’s affecting our lives, it gets tougher every day to imagine many folks outside of the tech industry who’d answer with an emphatic yes.

And, unfortunately, you don’t need any fancy-schmancy AI chatbots to tell you that things are only gonna get more extreme — and, yes, more creepy — from here.

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One of the best parts about using Android is the good old-fashioned geeky fun that comes with finding new ways to improve your digital environment — and improve your day-to-day efficiency.

That capability manifests itself in all sorts of interesting freedoms that (cough, cough) other mobile platforms don’t trust their users enough to allow — from added on-screen elements to custom air gestures, advanced multitasking additions, and all sorts of other shape-shifting enhancements that can completely change the way you interact with your device.

Perhaps the most classic example of advanced Android customization, though, is a splendid little somethin’ called the home screen launcher — a fancy way of saying the system that controls how your home screen and app drawer look and work. Your phone has a built-in process that handles that by default, but here in the land o’ Googley matters, you can always replace that with something completely different and make your device adapt to the way you like to work instead of the other way around.

We’ve got no shortage of interesting Android launcher options, too, ranging from versatile blank slates for complete customization to carefully crafted frameworks for ergonomic efficiency and even throwbacks to mobile operating systems past.

The real beauty of this ecosystem, though, is how much power it gives to Android developers — and subsequently to us, as Android-appreciating animals who embrace these creations! — to experiment and try out all sorts of new concepts. Sometimes, an Android launcher approach speaks to you for its practicality. Other times, it’s just a refreshingly interesting take on how you can get around your phone and get stuff done.

Today, I’ve got a perfect example to share with you. It’s a whole new approach to the Android home screen that’s both unlike anything else I’ve ever seen in this arena and delightfully familiar, in a retro-tech sense.

Lemme show ya what it’s all about.

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The T9 Android launcher — with a modern twist

My friend and fellow enlightened Android phone owner, allow me to introduce you to a creative little concoction called Key Launcher.

Key Launcher has only been out and available on the Play Store for a matter of weeks now, but it’s impressively polished — and, even more important, impressively original while also having some fantastic geek-tech throwback vibes.

To that end, the core distinctive element of Key Launcher is the T9-style dialpad that sits front and center on the lower third of its primary panel. It is quite literally the same set of letter-packin’ numbers and characters you’d see on an old-school phone — or in the dialer of your favorite Android phone app.

And in this context, it serves some pretty interesting purposes:

• In true T9 style, you can find and access any app or contact on your phone simply by tapping the letter that corresponds with its name — and if you want to narrow down the list even further, you can keep typing letters to refine the results.
• You can long-press any number to create and then access a custom “super shortcut” — anything from a single specific action (opening a particular app or calling or texting a certain contact) to launching a group or category of apps or contacts, launching an on-demand pop-up widget or swipeable stack of widgets, or even launching a pre-filled search query.

• If you tap the # key (known as “pound” in this context — not “hashtag” — for any non-olds among us), you can set up and then access a special “vault” area, where apps are hidden and only visible and accessible with authentication.
• And, in an especially nifty touch, you can also just use the dialpad as an actual dialpad — to punch in any number you want to text or call, even if it isn’t already in your contacts.

Function-packed as all of that may be, that dialpad is still just one piece of the Key Launcher puzzle. Above it sits a grid of app shortcuts that includes both your own pinned favorites and a dynamic selection of recently opened items. And above that is a handy built-in widget that shows a rotating array of upcoming calendar events from your agenda along with the local time and weather — and, in an especially neat twist, can also be customized to act as an interactive stack that lets you flip through your own set of standard Android widgets right then and there as well.

Speaking of widgets, if you swipe toward the left on Key Launcher’s dialpad, you’ll reveal the launcher’s built-in “Widget Center” panel — which is an entire screen dedicated to holding however many widgets you want, in any configuration you like, for easy ongoing access.

A swipe in the other direction will take you to an enlarged view of your active notifications, meanwhile, while a swipe downward can be set to launch either a quick search (of Google or whatever provider you prefer), a search of your apps, or a direct Android app shortcut within any app on your device.

And if all of that seems like a lot of productivity-boosting possibilities, just wait ’til you get into this thing’s settings. Key Launcher is overflowing with options to customize and control practically every facet of its operation, ranging from basic visuals to the specifics of how the dialpad works and even a toggle for optimizing the interface for left- or right-handed use.

Key Launcher is free on its base level with an optional Pro upgrade that unlocks certain limitations and more advanced features. That path is available for five bucks a year or $10 as a single lifetime purchase, and you get a month-long trial the first time you install the app so you can check it out in its full form.

Even if you just stick to the free version, though, this thing has an awful lot to offer — and it really is unlike anything else out there, with so many clever and potentially useful touches.

It’s that kind of creativity and constant discovery that keeps Android so interesting and advantageous, even after all this time — and that’s true whether you end up sticking with Key Launcher for the long haul or just giving it a go for a few hours and appreciating the deliciously original thinking it offers.

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Apple publishes its App Store fraud prevention report every year,. And when it does, the company presses the point that its curated system brings much value to developers and customers, including highly effective protection against fraud. It says it prevented more than $2.2 billion in potentially fraudulent transactions in 2025 alone.

A tax worth paying

The company said it has prevented $11.2 billion in such fraud in the last six years. That’s a lot of value for the 15% or lower commission that all but the biggest-selling developers are required to pay on their store sales.

Don’t believe the hype, as most developers are not generating the $1 million a year required before the 30% payment kicks in.

You might reflect that if there is an Apple Tax, it’s a progressive tax in which those with the broadest shoulders help support the wider developer community, which is probably why some tech billionaires don’t like it. 

But I’m not here to write about taxation; I’m here to highlight the value the App Store brings. Apple diligently works to protect customers and developers against the ever-growing threat of cybercrime at a scale few other companies could hope to match. That matters in an environment dominated by ever more sophisticated attacks, including scenarios in which a developer submits a benign app for review and then modifies it once the app is online to commit financial fraud.

More than fraud prevention

It’s not just fraud Apple protects App Store customers from. It also attempts to protect privacy. Look, we know that tech firms now exist for whom privacy is a roadblock to profit; they want to take all your information for free to sell it for money, or worse. Apple stands against this and has done so for years, which is why it is under steady attack by entities that want privacy destroyed to boost their bottom line. Nation states and nation-state-adjacent attacks don’t help in the battle for your private digital life, throwing huge resources at undermining personal protections.

Apple’s report gives you a solid glimpse at the anti-privacy environment. App Store rejected 443,000 app submissions for privacy violations; it also rejected 22,000 apps for holding undocumented anti-privacy features. 

The upshot is that while Apple’s protections aren’t 100% perfect, they’re still industry leading. Where incidents do take place, they are resolved swiftly, and the bait-and-switch approach (in which an app pretends to be benign but carries malware) remains the biggest threat. That’s why customers should always verify they trust a developer before downloading apps.

The threats coming over the hill

The thing is, all of these threats are evolving, and Apple is equipped to evolve in parallel with them. In part, that’s because it has scale, in part because it has that huge 2.2-billion-device ecosystem, in part because the company entered the app store race with deep understanding of how online transactions were evolving in the first place. It didn’t run iTunes for years only to learn nothing.

Coming up over the hill we can see new-breed quantum-based threats. Along with artificial intelligence, that combination will likely spawn a mass attack of AI-generated, malware-infested apps being built and submitted at a record pace. 

We will also likely see increased attacks made against developers in order to extract their Developer ID to help in the submission of such apps. And we will see increasingly sophisticated algorithmic hacks to attack security, identity, and even app ownership. Protecting against those consequential evolutions will be neither easy nor cheap. Doing so will require near state-level protection, a degree of security no small entity can meet. We have no idea if smaller app stores can even visualize such protection — and the EU doesn’t know, either.

In time, hopefully, new businesses will emerge offering quantum-safe security to protect online purchases. But for now, we’ll mostly need to look to large entities such as Apple, or payment services providers, to make the grade. 

Near state-level protection

Will Apple put protection at scale in place to protect against these incoming threats against its App Store? It seems likely, given it is already investing in OS-level mitigations to protect encryption on its services, including around encrypted communications. 

It is also in Apple’s interest to future-proof protection around payment services, ergo also the App Store. At the same time, as Apple’s latest fraud report confirms, the threat landscape remains highly volatile. Time will show that the store’s degree of protection is well worth the cost of Apple’s progressive App Store tax. 

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Google’s shiny new Android 17 update may be on the brink of making its way out into world, but one of the most consequential Android notification upgrades I’ve seen in ages is actually available for anyone, on any device, this instant.

It’s one of those things you don’t even realize is missing — and awkwardly has been, all this time — until you have it in front of you and see just how helpful and at times even invaluable it is.

And that’s the ability to have any or all of your notifications saved and restored whenever you restart whatever Android device you’re using — so that nothing important gets awkwardly tossed aside, lost, and forgotten, likely without your ever even noticing or being aware of what you’ve missed.

How many potentially important pending alerts have you lost as a result of that reboot trash chute? I couldn’t even begin to count, myself, and am slightly terrified to think of the answer. But with this easy new improvement in place, it’ll never happen again.

And best of all? It’ll take you roughly two minutes, once, to set up and then forget about and just know it’s working on your behalf from that moment forward.

Lemme show ya how.

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Your new Android notification safety net

The secret sauce that makes this sorcery possible comes not from Google itself but from a crafty independent developer who’s been expanding our Android notification smarts for many a moon now.

His app is called BuzzKill. You’ve probably heard me rave about it before, with other noteworthy features and additions it’s introduced over time.

Whether you already have BuzzKill on your device or this is your first time encountering it, though, it’s well worth your while to take note of this new capability that snuck into the app not long ago.

First, a quick primer/refresher on what BuzzKill is, in case you aren’t already familiar: BuzzKill is essentially a way to create Gmail-like filters for your Android notifications. You use it to create simple custom rules for what happens when different types of notifications arrive — in an intuitive “if this, then that”-style form — with all kinds of interesting and advanced options for making your alerts more effective.

The latest addition to the app is an experimental option called, appropriately enough, “Restore after reboot.” And it does exactly what you’d expect: Anytime your device restarts, it automatically swoops in to save any active notifications that fit the parameters you select and then instantly restores ’em back into active status once your phone is back up and running.

Without such a system in place, any notifications that you either hadn’t yet looked at or maybe had glanced at and left pending as a reminder to deal with later would more often than not just vanish entirely — and you’d have no easily visible record of their presence or any real indication that they’d been there at all. That’s a dangerous recipe for forgetting something important, whether it’s an email you intended to engage with, a Slack message you needed to acknowledge, or even a task of some sort that had popped up for you to ponder.

The beauty of the BuzzKill approach to fixing this is that it really is a “set it and forget it” sort of system: You just create whatever rule you want now, get it up and running, and then rest easy knowing it’ll always find and restore any active notifications anytime your device restarts — as Android itself should but for whatever reason does not.

2 minutes to auto-restored Android notifications

All right — here are the specific steps to getting your new notification safety net in place:

• First, go download BuzzKill from the Play Store, if you don’t already have it.
  • The app costs four bucks as a one-time purchase, which — believe me — is nothing compared to the ongoing value it’ll give you with this and its many other notification-enhancing possibilities.
  • It doesn’t require any unusual permissions, doesn’t collect any form of data from your phone, and doesn’t have any manner of access to the internet — meaning it’d have no way of sharing your information even if it wanted to. 
• Once you’ve gone through the app’s initial setup and made your way to its main screen, tap on the circular button in the lower-right corner of the screen to create a new rule.
• On the screen that comes up next, consider which specific sorts of notifications you want to have restored whenever your device restarts.
  • You could always start with any and all notifications and then go back in to refine and limit the rule more once you see how it works. You might eventually want to ask it to avoid restoring alerts from certain low-priority apps — like, say, Google Photos — so that it doesn’t bother bringing back stuff that you don’t actually need.
  • If/when you want to create any such restrictions, tap the text that says “any app” to change which apps will be included and/or tap the text that says “contains anything” if you want to restrict based on what specific text a notification does or doesn’t include.
  • If you don’t want to create any limitations and just want all of your active notifications to be restored, at least to start, leave those lines alone and mosey on down to our next step.

• Tap the line that says “do nothing” and scroll down to find the “Restore after reboot” option. It’ll be toward the bottom of the list, within the “System actions” section.

• Tap that, then tap “Pick action” to confirm.
• And last but not least, tap “Save rule” to, y’know, save your rule and set it into action.

You should then see the rule showing up as active and running on the main BuzzKill screen.

And that really is all there is to it: Whenever your phone next restarts, any notifications that were visible and active at the time of the restart should just show back up via BuzzKill as soon as things boot back up. If you want to get fancy, you could even make certain especially important notifications “sticky” in general, so that if you inadvertently swipe ’em away while your phone is running normally, they’ll automatically come right back even in that scenario.

It’s not the flashiest feature you’ll see this year, and it doesn’t have any whizbang AI shenanigans to make it seem headline-worthy by current-day standards. But it will work and quite possibly be one of the most practical, actually helpful additions you make to your phone all year — even if and arguably especially if you only think about it once in a great while, when you notice it working its magic and saving you from losing something significant.

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