On August 8, 1997, Steve Jobs introduced the world to the iconic slogan, "Think different." It became Apple's most famous catchphrase.

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On July 23, 2012, an Apple ad showed legendary filmmaker Martin Scorsese giving Siri a go. It was fun, but not entirely realistic.

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In an effort to keep Apple Maps usable, Cupertino won't allow ads for specific home services, crypto ATM operators and other things.

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