Apple has released AirPods Firmware 9 beta 4 to developers. The update, build 9A5336b, is available for AirPods Pro 3, AirPods Pro 2, AirPods Max 2, AirPods 4 with Active Noise Cancellation, and AirPods 4. It replaces build 9A5314b, which was seeded on July 7.



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Apple is opening a lottery for U.S. retail employees to help staff its September product unveiling.



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Leaker Digital Chat Station says Apple is prototyping two new display panels for its rumored 20th anniversary iPhone lineup. In a recent Weibo post, the leaker claims the company is sampling panels measuring approximately 6.4 inches and 7 inches for the 2027 anniversary devices.



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Apple has asked a federal court in California for a preliminary injunction barring OpenAI, io Products, and former Apple employees Chang Liu and Tang Yew Tan from acquiring, accessing, using, or disclosing its alleged trade secrets. The motion, dated August 3 and filed August 4, argues that Apple will be "irreparably harmed" without immediate restrictions.



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OpenAI has published its most detailed public response yet to Apple's trade secrets lawsuit filed last month, accusing the company of pursuing a "careless, aggressive and oddly personal" case while releasing iMessage conversations and emails it says undermine key allegations.



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Incoming Apple CEO John Ternus is bringing a trusted former hardware executive out of retirement to join his new management team. Laura Legros, who retired in 2022 as a vice president of hardware engineering, will report directly to Ternus when he officially takes the helm on September 1.



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India is moving to extend a key tax break that benefits Apple's manufacturing expansion in the country, proposing to keep the exemption in place through 2041, according to a draft tax amendment seen by Reuters. The extension would give Apple and other foreign electronics firms long-term certainty as they continue diversifying manufacturing beyond China.



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Apple has filed a new legal challenge against a UK government order seeking access to encrypted iCloud backups belonging to British users. The complaint was lodged in July with the Investigatory Powers Tribunal (IPT), the same court Apple turned to during the original encryption dispute in early 2025.



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Apple completed the acquisition of PlasmaSolve s.r.o., a Czech materials science firm, in April. A regulatory disclosure posted this week on the European Commission website reveals the deal. Through a subsidiary, Apple took full ownership of the Brno-based company and hired several of its employees.



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Apple TV will stream all 62 matches of the 2026 Leagues Cup beginning Tuesday, August 4, as 18 Major League Soccer clubs and 18 Liga MX clubs compete in the fourth edition of the annual tournament.

Subscribers in more than 100 countries and regions will be able to watch every match in one place. The competition is sanctioned by Concacaf and will guarantee interleague matchups through the quarterfinals.


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The global memory shortage is now disrupting the supply of Apple's MacBook Air, extending shipping delays for the company's most popular Mac.



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Apple is looking for a strategic product design leader to help shape future health, well-being, and fitness experiences for its Vision Products Group, offering one of the clearest public indications yet of the company's long-term ambitions for Vision devices.



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Apple has shared a new video previewing highlights from its August Apple TV lineup, featuring returning original series, a new documentary, and live sports.

The 39-second clip spotlights the return of Ted Lasso on August 5. In season four, Ted (Jason Sudeikis) takes on his biggest challenge yet, coaching a second-division women's football team as he and the squad learn to take chances they never thought they would.

Women in Blue (Las Azules) returns for its second season on August 12. Now promoted to lieutenant, María (Mori) finds herself torn between the rules she's sworn to uphold and a relentless pull toward the truth after the body of a student activist is discovered. The investigation draws the Azules into a case that reaches back to the 1968 student massacre.

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Apple accounted for a record 49 percent of global smartphone revenue in the June quarter, according to new data from Counterpoint Research. The company's smartphone revenue climbed 22 percent year over year, the fastest increase among the top five brands. Its average selling price rose 8 percent to $946, while preliminary estimates put iPhone shipments up 13 percent. Despite accounting for just 23 percent of global smartphone shipments, Apple generated nearly half of all smartphone revenue during the quarter.

Counterpoint said sustained demand for the base iPhone 17 and iPhone 17 Pro Max helped keep Apple's sales mix skewed toward premium devices. Even as global smartphone shipments declined, total market revenue rose 7 percent year over year to a second-quarter record of $109 billion. The average selling price climbed 17 percent to $400 as higher memory costs forced many Android manufacturers to raise prices. Apple largely avoided broad iPhone price increases, improving its relative value proposition in China, Europe, and emerging markets where Android devices became more expensive.

Samsung ranked second with a 16 percent revenue share. Its revenue and shipments each grew 9 percent. Xiaomi posted the steepest shipment decline among the top five brands, with shipments falling 26 percent and revenue dropping 17 percent despite a 13 percent increase in average selling price. OPPO and vivo also saw revenue decline 10 percent and 11 percent, respectively, as higher prices failed to offset sharp shipment declines.

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The next-generation iPhone 18 Pro and iPhone 18 Pro Max could become Apple's most expensive iPhones yet. GF Securities analyst Jeff Pu predicts the devices will cost $250–$300 more than their iPhone 17 Pro counterparts when they launch this fall, pushing the iPhone 18 Pro's starting price to as much as $1,399 and the iPhone 18 Pro Max's to as much as $1,499.



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Apple used its fiscal third-quarter earnings call to warn of worsening supply constraints and rising memory costs, while sharing new details on Siri AI during Tim Cook's final earnings call as CEO. The call followed Apple's quarterly results, which included $109.4 billion in revenue and $29.8 billion in net income.

Supply Constraints
Apple expects total company revenue to grow between 9 percent and 11 percent year over year in the September quarter. CFO Kevan Parekh said foreign exchange will be a sequential headwind of about 2.5 percentage points to the year-over-year growth rate compared with the June quarter. He also said supply constraints are expected to increase significantly.

During the June quarter, Apple experienced constraints primarily on Mac and, to a lesser extent, on iPhone and iPad. The September-quarter constraints will affect all three product lines. Cook said the constraints do not stem from a partner or supplier problem. They are primarily tied to the availability of advanced process nodes used for Apple's system-on-chips, after demand for iPhone and Mac exceeded the company's expectations.

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